SoundView Research, a leading independent research firm, recently published a report on NXT-ID, Inc., (OTCQB: NXTD) featuring the market and opportunity for its leading product, The Wocket. SoundView Research states, "We estimate that NXT-ID can capture 6 million users in the U.S. for its Wocket product. Based on the estimated selling price of The Wocket at $99.99 per unit, and including the optional insurance program and other ancillary services we estimate the U.S. market opportunity for NXT-ID'S Wocket to be in the range of $780M to $930M."
The Wocket, anticipated to be coming to market in the first quarter of 2014, is a new biometrically secure device designed to replace the traditional wallet and the number of cards consumers carry. Its dynamically programmable magnetic stripe, NXTCard can replace up to 100 cards and can include medical records, ID, coupons etc. that are currently kept in a wallet, with one single secure card.