Applied DNA Sciences Provides Unique SigNature(R) DNA Mark to Brink's, Global Security Leader
Applied DNA Sciences Provides Unique SigNature(R) DNA Mark to Brink's, Global Security Leader
First Application Underway
STONY BROOK, NY--(Marketwired - Nov 13, 2013) - Applied DNA Sciences (OTCQB: APDN), (Twitter: @APDN), a provider of DNA-based anti-counterfeiting technology and product authentication solutions, announced today that Brink's, a leading global security solutions provider, has purchased a unique SigNature® DNA mark capable of deployment by Brink's in various worldwide operations.
The first Brink's SigNature DNA application will use the unique Brink's mark to protect cash and high-value items using a security tape for loss prevention purposes. Materials and support for the application will also come from The Label Printers, a leading custom label and packaging corporation globally.
SigNature DNA marks may be used in a variety of applications such as APDN's DNA Fog product, designed to repel and identify intruders into large areas such as warehouses, as well as evidentiary marking on individual items such as jewelry, protection of ATMs, and cash transport.
Based in Richmond, Virginia, Brink's is a global leader in security-related services for banks, financial institutions, retailers, government agencies, mints, jewelers, and a variety of other commercial and governmental customers. The SigNature DNA mark is relevant to many of these Brink's businesses, such as protection of high value items in transit, antitheft applications in banks and cash depots, and protection of cargo.
Richard Schurtleff, Brink's Senior Vice President for Global Security, commented:
"We believe Applied DNA Sciences technology provides great value and a key differentiator for our product lines. We look forward to exploring integration of the technology into our security applications worldwide."
Lori Campbell, The Label Printers, commented:
"We believe the collaboration between The Label Printers, Brink's, and Applied DNA Sciences has enormous potential for the security industry. We are excited to be a part of it."
Larry McIntosh, Director of Sales, Electronics, APDN, commented:
"We look forward to a lasting and mutually profitable partnership with Brink's on unique and important security applications such as this one."
About Applied DNA Sciences
APDN is a provider of botanical-DNA based security and authentication solutions that can help protect products, brands and intellectual property of companies, governments and consumers from theft, counterfeiting, fraud and diversion. SigNature® DNA and DNAnet, our principal anti-counterfeiting and product authentication solutions that essentially cannot be copied, provide a forensic chain of evidence and can be used to prosecute perpetrators.
The statements made by APDN may be forward-looking in nature. Forward-looking statements describe APDN's future plans, projections, strategies and expectations, and are based on assumptions and involve a number of risks and uncertainties, many of which are beyond the control of APDN. Actual results could differ materially from those projected due to our short operating history, limited financial resources, limited market acceptance, market competition and various other factors detailed from time to time in APDN's SEC reports and filings, including our Annual Report on Form 10-K, filed on December 20, 2012 and our subsequent quarterly reports on Form 10-Q. APDN undertakes no obligation to update publicly any forward-looking statements to reflect new information, events or circumstances after the date hereof to reflect the occurrence of unanticipated events.
MEDIA CONTACT:
Mitchell Miller
631-240-8818
fax: 631-444-8848
INVESTOR CONTACT:
Debbie Bailey
631-240-8817
fax: 631-444-8848
Web site: www.adnas.com
Twitter: @APDN, @APDNInvestor
Applied DNA Sciences Provides Unique SigNature(R) DNA Mark to Brink's, Global Security Leader
First Application Underway
STONY BROOK, NY--(Marketwired - Nov 13, 2013) - Applied DNA Sciences (OTCQB: APDN), (Twitter: @APDN), a provider of DNA-based anti-counterfeiting technology and product authentication solutions, announced today that Brink's, a leading global security solutions provider, has purchased a unique SigNature® DNA mark capable of deployment by Brink's in various worldwide operations.
The first Brink's SigNature DNA application will use the unique Brink's mark to protect cash and high-value items using a security tape for loss prevention purposes. Materials and support for the application will also come from The Label Printers, a leading custom label and packaging corporation globally.
SigNature DNA marks may be used in a variety of applications such as APDN's DNA Fog product, designed to repel and identify intruders into large areas such as warehouses, as well as evidentiary marking on individual items such as jewelry, protection of ATMs, and cash transport.
Based in Richmond, Virginia, Brink's is a global leader in security-related services for banks, financial institutions, retailers, government agencies, mints, jewelers, and a variety of other commercial and governmental customers. The SigNature DNA mark is relevant to many of these Brink's businesses, such as protection of high value items in transit, antitheft applications in banks and cash depots, and protection of cargo.
Richard Schurtleff, Brink's Senior Vice President for Global Security, commented:
"We believe Applied DNA Sciences technology provides great value and a key differentiator for our product lines. We look forward to exploring integration of the technology into our security applications worldwide."
Lori Campbell, The Label Printers, commented:
"We believe the collaboration between The Label Printers, Brink's, and Applied DNA Sciences has enormous potential for the security industry. We are excited to be a part of it."
Larry McIntosh, Director of Sales, Electronics, APDN, commented:
"We look forward to a lasting and mutually profitable partnership with Brink's on unique and important security applications such as this one."
About Applied DNA Sciences
APDN is a provider of botanical-DNA based security and authentication solutions that can help protect products, brands and intellectual property of companies, governments and consumers from theft, counterfeiting, fraud and diversion. SigNature® DNA and DNAnet, our principal anti-counterfeiting and product authentication solutions that essentially cannot be copied, provide a forensic chain of evidence and can be used to prosecute perpetrators.
The statements made by APDN may be forward-looking in nature. Forward-looking statements describe APDN's future plans, projections, strategies and expectations, and are based on assumptions and involve a number of risks and uncertainties, many of which are beyond the control of APDN. Actual results could differ materially from those projected due to our short operating history, limited financial resources, limited market acceptance, market competition and various other factors detailed from time to time in APDN's SEC reports and filings, including our Annual Report on Form 10-K, filed on December 20, 2012 and our subsequent quarterly reports on Form 10-Q. APDN undertakes no obligation to update publicly any forward-looking statements to reflect new information, events or circumstances after the date hereof to reflect the occurrence of unanticipated events.
MEDIA CONTACT:
Mitchell Miller
631-240-8818
fax: 631-444-8848
INVESTOR CONTACT:
Debbie Bailey
631-240-8817
fax: 631-444-8848
Web site: www.adnas.com
Twitter: @APDN, @APDNInvestor
