GENEVA and ZURICH, Switzerland, Oct. 28, 2013 (GLOBE NEWSWIRE) -- The International Football Arena (IFA), the leading organizer of exclusive events for football's global players, marks the opening of its 15 th annual conference in Zurich today with the release of the official IFA WISfans app. The app, developed by the Geneva-based digital technology and convergence expert, WISeKey, provides IFA members and conference attendees with updates on IFA news, videos, photos, speaker profiles, updates on social streams (Twitter, Facebook) enabling IFA network members to stay connected both during the conference and throughout the year. Currently available for iPhone and iPad, future versions of the app will also provide global football fans with updates on international sporting events, as well top player news and rankings.
"The IFA has been hosting events, fostering debate and inspiring change between decision makers in the football business for a decade. We are pleased to join forces with WISeKey to take our member engagement to the next level with cutting-edge mobile and social technology," said Marcel Schmid, Chairman, International Football Arena Ltd.
"We are proud to be named IFA Zurich's exclusive app provider. This partnership deepens our connective fan technology footprint in the football business. We are excited to welcome the IFA into our rapidly-growing WISfans community and look forward to a fruitful and long term collaboration," said Carlos Moreira, Founder and CEO, WISeKey.
WISeKey provides state-of-the-art mobile applications to leading sports brands across the globe, enabling a fully connected 24/7 experience for fans with their favorite teams and players. The WISfans app creates a fully secure digital clubhouse ecosystem that converges social media, exclusive team and player content, CRM engagement platforms, and transaction capacity for merchandise and ticket sales. WISfans brings full empowerment to the social and mobile fan experience.
Download the app at: http://www.wisfans.com/ifa
http://www.internationalfootball.com/
Press contacts: Satu Kulmala +41 78 676 4745
