Pleasantrees Elevates Cannabis Standards with New Campaign
Pleasantrees, a leading hand-crafted cannabis brand, recently launched its new campaign, 'Enjoy More,' alongside a bold pledge of 'Never Remediated.' This initiative underscores the company's commitment to delivering top-quality cannabis products without any remediation. Since its inception in 2018, Pleasantrees has maintained a strong focus on quality and transparency, ensuring every gram of cannabis flower is natural and authentic.
Understanding the Essence of Remediation
In the cannabis industry, remediation is a process utilized to remove undesirable substances, including pesticides and mold, through various methodologies. Although this method aids in meeting regulatory standards, it introduces concerns. The process often results in the elimination of vital components like terpenes and cannabinoids. Bryan Wickersham, President of Pleasantrees, emphasized that the company prides itself on having 100% oversight over every product, ensuring that what consumers receive is of the highest standard.
Celebrating Craftsmanship and Quality
Pleasantrees exists to honor the art of cannabis cultivation. The brand firmly believes in providing experiences that allow customers to 'Enjoy More.' This focus on superior quality resonates through its product offerings and underpins every aspect of its operations, from cultivation to sales.
Ryan Wood, the Creative Director of Pleasantrees, explained that the 'Enjoy More' campaign is a reflection of how the brand's quality enhances the everyday lives of its consumers. The initiative portrays various scenarios where individuals share or experience cannabis, aiming to show that cannabis is a product for everyone.
Revolutionizing the Online Experience
As part of the campaign, Pleasantrees has revamped its e-commerce platform to provide a more intuitive shopping experience. The refreshed online presence is designed with the consumer in mind, making it easier to navigate through their range of offerings.
Curated Product Offerings
Later this year, the brand plans to unveil a new, shoppable box featuring a selection of their best-known products, from pre-packaged flower to cannabis-infused beverages. This curated approach aims to cater to different tastes and preferences, allowing customers to experience the variety Pleasantrees has to offer.
Changing Perceptions and De-Stigmatizing Cannabis
Pleasantrees is committed to altering the perception of cannabis and helping to destigmatize its use across various demographics. By sharing relatable content through the 'Enjoy More' campaign, the brand hopes to foster a community where cannabis consumption is seen as a positive addition to life experiences.
To learn more about Pleasantrees and explore their products, please visit their official website.
About Pleasantrees
Pleasantrees was founded to celebrate the artistry of cannabis cultivation and enhance consumer experiences. With their vertically integrated approach, they ensure that quality is prioritized throughout all operations. The brand has set new benchmarks in the cannabis industry by promoting innovation in manufacturing and collaboration.
With core values rooted in the Midwestern ethos, Pleasantrees is committed to providing customers with the highest-quality cannabis products. Their mission is to inspire enjoyment and connection through the power of cannabis.
Frequently Asked Questions
What is the 'Never Remediated' pledge?
It is a commitment by Pleasantrees to never use remediation processes on their cannabis products, ensuring maximum quality and integrity.
When was Pleasantrees founded?
Pleasantrees was established in 2018, focusing on high-quality cannabis cultivation and production.
What new initiatives are part of the 'Enjoy More' campaign?
The campaign includes a redesigned e-commerce platform and the introduction of curated product boxes for consumers.
How does Pleasantrees ensure the quality of its cannabis?
Pleasantrees oversees every aspect of its product lifecycle, from growing to packaging, to maintain high quality without remediation.
What is the company's mission?
Pleasantrees aims to celebrate cannabis cultivation while providing high-quality experiences that allow consumers to enjoy life more fully.
