Planet Fitness Tops Franchise 500 Rankings
Planet Fitness has recently been honored as a leading fitness brand in the renowned Franchise 500 ranking by Entrepreneur magazine. Securing the impressive No. 16 position overall among 500 companies, this accomplishment reflects the brand's exceptional growth and popularity in the fitness industry.
Impressive Growth and Recognition
This acknowledgment positions Planet Fitness as the number one brand in the Fitness category. With more members than any other fitness chain, it continues to expand significantly across various regions. The company's success can be attributed to its strong business model and the unwavering dedication from its franchisees and team members, who work consistently to promote a supportive and encouraging gym environment.
Insights from Leadership
Colleen Keating, the CEO of Planet Fitness, expressed her pride in the recognition. She stated that this achievement highlights the brand's strength and growth. The essence of Planet Fitness lies in fostering a community where each member feels welcomed and empowered to pursue their fitness objectives, showcasing the company's commitment to customer satisfaction.
Evaluating Franchise Excellence
For nearly five decades, Entrepreneur has utilized an in-depth ranking formula to assess various franchises. This method incorporates over 150 data metrics that evaluate franchise viability, such as operational support, financial strength, and growth. The ability to adapt and thrive in a changing market is essential for franchises today, underscoring the robust foundation Planet Fitness has built.
Supporting Franchise Success
According to Jason Feifer, editor-in-chief at Entrepreneur, the latest rankings exemplify brands that not only endure but excel despite market fluctuations. This rigorous evaluation ensures that only the best franchises are recognized, presenting trustworthy opportunities for aspiring business owners across the country.
Membership Growth and Expansion
As of the end of the year 2025, Planet Fitness recorded a remarkable membership surge, reaching approximately 20.8 million members. In addition to this extensive growth, there was a significant increase of 6.7% in system-wide same club sales. During this period, the company expanded its footprint by placing equipment in 152 new franchises and launching 181 new clubs, which included 23 corporate-owned locations, resulting in a total of 2,896 clubs.
About Planet Fitness
Established in 1992 in Dover, NH, Planet Fitness has emerged as one of the fastest-growing chains of fitness centers globally, attaining a strong following through its welcoming and non-intimidating approach. With clubs in all 50 states and several countries, the company's mission focuses on enriching members' lives through a high-quality fitness experience. A majority of its locations, about 90%, are independently owned and operated, reflecting the brand's commitment to franchisee empowerment.
Frequently Asked Questions
What is the Franchise 500 ranking?
The Franchise 500 ranking by Entrepreneur magazine evaluates and identifies the best franchising opportunities in the U.S., based on financial strength and performance metrics.
How did Planet Fitness rank in the Franchise 500?
Planet Fitness ranked No. 16 among 500 franchises, emerging as the leading brand in the fitness category.
What contributed to their ranking?
Factors such as unit growth, brand strength, financial stability, and franchisee support contributed to Planet Fitness's high ranking.
What is the company's mission?
Planet Fitness aims to enhance people's lives by providing a welcoming fitness environment and opportunities for all to achieve their health and wellness goals.
How many members does Planet Fitness have?
As of the end of 2025, Planet Fitness boasts approximately 20.8 million members, reflecting its expansive growth and popularity.
