Introducing Orange Investment Advisors
In an exciting transformation, Hudson Valley Investment Advisors has officially rebranded to Orange Investment Advisors, a strategic move aimed at creating a smoother experience for both clients and staff. This shift aligns closely with the growth ambitions of Orange County Bancorp, Inc. and its commitment to integrating services under the recognizable Orange brand.
Maintaining Consistency Amid Change
Mark Lazarczyk, the Chief Operating Officer and Chief Compliance Officer, reassuringly stated, “We want to assure all clients that while the name is changing, your advisory team, investment strategy, investment philosophy, and the investment committee will remain the same.” This emphasis on consistency reflects the organization's dedication to preserving the relationships and trust built over the years, ensuring clients feel valued and understood throughout the rebranding process.
A Legacy of Trust and Excellence
Since its inception in 1996 and its acquisition by Orange County Bancorp, Inc. in 2012, Orange Investment Advisors has established a robust reputation in the financial services sector. Known for disciplined investment strategies and a client-centric approach, the firm is poised to extend its legacy under the new banner. Over the coming weeks, clients can expect to see the new branding across communications, digital platforms, and marketing efforts, further solidifying the identity of Orange Investment Advisors.
Enhancing Brand Consistency
The rebranding is described as a significant milestone in unifying the organization’s core businesses, as highlighted by Michael Gilfeather, the President and CEO of Orange County Bancorp, Inc. He remarked, “This enhances our brand consistency and strengthens our resolve to help clients build and preserve wealth with trusted, local expertise.” The alignment with Orange Bank & Trust Company reinforces the collective strength and vision of the brand.
About Orange County Bancorp, Inc.
At the heart of this transformation is Orange County Bancorp, Inc., which serves as the parent company of both Orange Bank & Trust Company and Orange Investment Advisors. The bank, initiated by visionary founders over 130 years ago, has evolved significantly, now holding approximately $2.6 billion in total assets. This growth has been facilitated by constant innovation and a steadfast commitment to serving its community and business clients.
Looking Ahead
As Orange Investment Advisors steps into this new chapter, the firm remains focused on delivering exceptional client service. This transition aims not only to enhance operational efficiencies but also to foster a stronger connection with clients across various markets. With a dedication to their investment philosophies and a commitment to localized, trusted service, they are set to embark on this journey together.
Frequently Asked Questions
What is the reason behind the rebranding to Orange Investment Advisors?
The rebranding aims to create a more streamlined experience for clients and unify the brand with Orange Bank & Trust.
Will my advisory team change after the rebranding?
No, your advisory team and investment strategy will remain the same despite the name change.
When will the new brand identity be launched?
The new brand identity will be rolled out across all client communications and marketing materials in the coming weeks.
What type of services does Orange Investment Advisors offer?
Orange Investment Advisors offers disciplined investment strategies and personalized financial advisory services.
Is Orange Investment Advisors affiliated with any banks?
Yes, it is the investment advisory arm of Orange County Bancorp, Inc., which includes Orange Bank & Trust Company.
