Ollie's Bargain Outlet's Holiday Giving Initiative
Ollie's Bargain Outlet, a prominent retailer known for its value-driven inventory, has introduced a heartfelt campaign to support families struggling with hunger during the holiday season. This initiative, named the hOLLIEday Caring campaign, invites customers to participate by rounding up their purchases to provide crucial support for those in need.
Convenient Ways to Make a Difference
The initiative allows shoppers to contribute easily to a worthy cause while they make their regular purchases. Customers can round up their final sale amount at checkout to help bolster efforts against food insecurity, an issue that affects millions of families across the country. The campaign runs from December 7 through December 24 and is part of Ollie's partnership with the Feeding America organization, marking the sixth consecutive year of collaboration aimed at raising funds to combat hunger.
Impact on Communities
The struggle against food insecurity has significantly intensified in recent years, exacerbated by rising living costs. In this challenging climate, the holidays can become particularly difficult for many families who must choose between necessary items like food and other essential goods. At this time, food banks are experiencing heightened demand, making the support from initiatives like this all the more vital. The Feeding America network serves as an important resource for families, providing necessary food supplies during these trying times.
A Message from Leadership
Tom Kuypers, Senior Vice President of Marketing at Ollie's, shared insight into the motivation behind the campaign. He expressed the company’s commitment to its associates, customers, and the wider community by stating, "Caring for our associates, customers, and the communities in which they live is a core value for us. The hOLLIEday Caring campaign empowers shoppers to convert their spare change into substantial support for neighbors in need. This initiative not only provides immediate assistance but also fosters hope for families facing difficult circumstances."
Feeding America: Partnership and Gratitude
The collaboration with Feeding America underscores the importance of partnerships in the fight against hunger. Elizabeth Pettengill, Interim Vice President of Corporate Partners at Feeding America, remarked on the value of allies like Ollie's: "We are grateful for partners like Ollie's who help make our work possible. Every round up at the register supports local food banks across the nation, ensuring families can access meals not just during the holidays but year-round."
About Ollie's Bargain Outlet
Founded in 1982, Ollie's is a leading off-price retailer specializing in providing a wide range of brand-name household goods at significant discounts. Their motto, "Sell Good Stuff Cheap®," reflects their commitment to affordability. The company operates on a unique buying model focused on acquiring closeout merchandise and excess inventory globally, helping shoppers find incredible deals up to 70% less than traditional retail prices. With over 600 locations nationwide and a growth-focused vision, Ollie’s continues to thrive in delivering savings to consumers.
Frequently Asked Questions
What is the hOLLIEday Caring campaign?
The hOLLIEday Caring campaign is a holiday initiative by Ollie's Bargain Outlet where customers can round up their purchases to support families facing food insecurity.
How does rounding up at checkout help?
Rounding up allows customers to contribute to local food banks, ensuring families receive meals during the holiday season and beyond.
How long will the campaign run?
The campaign runs from December 7 through December 24.
Why is food insecurity a concern during the holidays?
During the holidays, many families face challenges affording food and necessities; food banks experience increased demand, making support critical.
What does Ollie's offer as a retailer?
Ollie's offers brand-name household products at discounted prices, helping customers save money while shopping for essential goods.
