Momentum ITSMA Unveils Finalists for Global Marketing Awards 2024

Momentum ITSMA Announces Finalists for Global Marketing Awards
Momentum ITSMA, a leading growth consultancy and a trailblazer in Account-Based Marketing (ABM), has revealed the finalists for the Global B2B Marketing Excellence Awards. These awards aim to celebrate remarkable accomplishments in marketing and acknowledge those who fuel substantial growth for their clients in the business-to-business sector.
Honoring a Diverse Group of Innovators
This year marks the 27th edition of the awards, created to recognize marketing and sales leaders who exceed expectations through their innovative approaches. The introduction of three new categories—Account-Based Marketer of the Year, Go-to-Market Leader of the Year, and Client Growth Program of the Year—highlights how the marketing landscape is evolving and stresses the importance of leaders adapting to emerging trends.
The List of Finalists
The finalists this year feature remarkable professionals from top companies. For the ABM-er of the Year category, nominees include Rhiannon Blackwell from PwC, Bonnie Sparkman from Fortinet, Priyanka Dasgupta from Kyndryl, and Sudhanshu Gupta from Virtusa. In the Go-to-Market leadership category, Britney Bartlett from Cisco and Lisa Sim from Palo Alto Networks stand out as extraordinary talents.
Creative Client Growth Programs
In the realm of innovative client growth efforts, firms like EY, NTT Data, Red Hat, and Virtusa are leading the way. Other categories shine a light on excellence in advancing thought leadership and fostering cooperation in partnerships, with notable mentions for Kyndryl, Palo Alto Networks, and Fortinet.
A Spotlight for Best Practices
These awards provide an exclusive platform for professionals and teams to showcase their most effective growth strategies. Last year's prominent winners included high-profile companies such as PwC, Microsoft, and Tata Consultancy Services, demonstrating a strong commitment to excellence in B2B marketing.
Dedication to Marketing Excellence
Dave Munn, Partner at Momentum ITSMA, remarked that this year’s finalists truly reflect the vibrant and intricate nature of today's marketplace. He underscored that these awards serve as a crucial reminder of the importance of ongoing innovation in B2B marketing.
About Momentum ITSMA
Momentum ITSMA operates at the forefront of consultancy, helping global organizations achieve outstanding performance by nurturing valuable client relationships. Their service offerings encompass consulting, training, research, and content creation, all focused on improving client engagement and boosting revenue growth.
Staying Ahead of the Competition
By leading in Account-Based Marketing, Momentum ITSMA has secured a competitive edge and continually introduces innovative strategies to help clients thrive in a competitive landscape. Their commitment to redefining marketing standards is clear in the high caliber of finalists acknowledged by the awards.
Frequently Asked Questions
What are the Global Marketing Excellence Awards?
The Global Marketing Excellence Awards recognize outstanding sales and marketing leadership in B2B sectors, highlighting innovative strategies and successes.
How many new categories were introduced this year?
This year introduced three new categories: Account-Based Marketer of the Year, Go-to-Market Leader of the Year, and Client Growth Program of the Year.
Who evaluates the award finalists?
A panel of international marketing executives and experts determines the winners of the Global Marketing Excellence Awards.
What is the purpose of these awards?
The awards celebrate excellence in B2B marketing, providing a platform for professionals to showcase their innovative growth initiatives and industry leadership.
Who can participate in the awards?
The awards are open to marketing and sales leaders across various industries that are making impactful contributions to their field.
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