Celebrating Excellence in Sports Public Relations
MikeWorldWide, a premier independent public relations agency, alongside its subsidiary Berk Communications, has been celebrated for their remarkable contributions to the sports industry. Their recognition as a joint agency winner in the esteemed Sports Business Journal's Best Places to Work in Sports competition reflects their commitment to excellence in employee culture, effective leadership, and overall workplace satisfaction.
This accolade, awarded based on extensive surveys from over 9,000 employees across 98 companies, identifies organizations that excel in creating an empowering work environment. Quantum Workplace conducted these independent evaluations, focusing on various metrics that contribute to corporate culture. Employees assessed trust in leadership, company benefits, and the overall quality of communication within their teams.
Michael Kempner, founder and CEO of MikeWorldWide, expressed immense pride in their team’s achievements. "Our sports practice has seen impressive growth driven by our commitment to empower individuals to lead and innovate while creating meaningful work. This award is a testament to the supportive environment we cultivate, where employees can thrive and take creative risks," he stated.
The impactful services provided by MikeWorldWide and Berk Communications shape cultural narratives in sports, helping brands, leagues, athletes, and teams communicate effectively and build solid reputations. Following the merging of the two agencies, their influence has broadened, connecting with a wider array of clients and enhancing their strategic communications services.
The energy and dedication of the team have been crucial in fostering a space rich with curiosity and quick-thinking Ideation. Ron Berkowitz, founder and CEO of Berk Communications, noted the unique passion and love for sports that characterize their work. He emphasized the necessity of a vibrant workplace to support their mission of managing significant brands, stating that such recognition validates the incredible talent that fuels their efforts.
A significant aspect of their work has been advancing women's sports, a vital area contributing to an evolving industry landscape. Both agencies recognized the potential in women's sports long before it became a popular focus, partnering with Olympic athletes, emerging leagues, and global brands to drive impactful advancements in this sector. This commitment reflects their belief in equality and opportunity, contributing to the growth and visibility of women in sports.
The impressive roster of clients showcases their leadership within the industry, including high-profile names such as Fanatics, Tepper Sports and Entertainment, and IBM. These partnerships signify the agencies' dedication to elevating important narratives in sports and aiming for continuous improvement.
The culmination of their efforts in 2025 has yielded over 40 awards recognizing outstanding performance and leadership within the industry. Their honors include gold in the AdAge Small Agency of the Year Awards, accolades from Ragan PR Daily as a top agency, and distinctions from PR NET as one of the top PR companies. Notably, executive vice president Melanie Van Dusen has been celebrated in various top young professionals lists, demonstrating the caliber of leadership within the organization.
About MikeWorldWide (MWW):
MikeWorldWide stands as a leading independent integrated public relations agency, notable for its culturally relevant approach. With a talented team of over 200 professionals across North America, EMEA, and LATAM, MWW drives impactful results for clients spanning technology, healthcare, finance, consumer goods, and sports. MWW focuses on data-driven strategies, ensuring brands remain relevant and credible in the market.
About Berk Communications:
Berk Communications is an award-winning public relations agency renowned for crafting compelling brand narratives and enhancing reputational standing globally. As an independent subsidiary of MikeWorldWide, Berk harnesses the creativity of its team to shape conversations across various sectors, including sports and entertainment, underscoring its reputation management expertise. Established in 1999, Berk continues to challenge norms and deliver impactful results.
Frequently Asked Questions
What awards have MikeWorldWide and Berk Communications received?
They have received more than 40 awards, including gold at the AdAge Small Agency Awards and recognition from PR Daily as a top agency.
How does the workplace culture at MikeWorldWide promote growth?
The workplace culture emphasizes empowerment, support, and opportunities for employees to take risks and innovate.
What is significant about the agencies' focus on women's sports?
Their efforts drive equality and visibility for women in sports, partnering with athletes and brands to foster growth in this sector.
Who are some notable clients of MikeWorldWide and Berk Communications?
Notable clients include Fanatics, Tepper Sports and Entertainment, IBM, and many prominent figures in the sports industry.
What is the mission behind Berk Communications?
Berk aims to craft compelling narratives and protect brand reputations, making a significant impact in the sports and entertainment sectors.
