Mencía Barreiros Takes Charge as JLL's New Communications Head
Jones Lang LaSalle Incorporated (JLL), a prominent firm specializing in real estate and investment management, has appointed Mencía Barreiros as the new Head of Communications. This announcement marks a significant step for JLL as it continues to strengthen its global communications strategy.
Barreiros' New Role and Responsibilities
In her new position, Barreiros will spearhead JLL's integrated communications strategy, targeting both internal and external audiences. This role will also see her overseeing field marketing operations to ensure a cohesive alignment between communication and marketing strategies across various markets. With this move, JLL aims to bolster its standing as a global leader in its sector.
Insight from Leadership
Siddharth Taparia, Chief Marketing Officer for JLL, expressed confidence in Barreiros' capabilities, noting, "Mencía's appointment guarantees excellence in communication across all markets and business lines. Her decade-long experience within JLL, paired with her strategic acumen, positions her ideally to propel our growth strategy and enhance the JLL brand."
Barreiros' Extensive Experience
Barreiros is no stranger to leadership within JLL. Throughout her tenure, she has amassed considerable experience, holding significant roles such as Head of Marketing for EMEA and Head of Marketing and Communications for Spain. Her strategic insights have been vital in executing key marketing initiatives within JLL's diverse portfolio.
Vision for the Future
Upon her appointment, Barreiros shared her enthusiasm, stating, "I am honored to lead our global communications team and to drive JLL's narrative as we navigate the future of real estate for a better world. Our strong market expertise, expansive global reach, and skilled communications team position us perfectly to support JLL's growth and enhance the firm's reputation worldwide, highlighting the value we create for our clients."
A Solid Background in Brand Positioning
Before joining JLL, Barreiros built a robust foundation in brand positioning and stakeholder communication. She has held leadership roles at internationally recognized firms, including BBVA, Schroders, and Meliá Hotels International. This background equips her with the insights necessary to foster effective communications that resonate with JLL's diverse client base.
About JLL
For more than two centuries, JLL (NYSE: JLL) has established itself as a leading global commercial real estate and investment management company. The firm assists clients in buying, building, occupying, managing, and investing in various properties—commercial, industrial, hotel, residential, and retail. With a Fortune 500 status and annual revenue of $23.4 billion, JLL operates in over 80 countries, supported by a workforce of more than 113,000 employees. The company's commitment to shaping the future of real estate is encapsulated in its mission to ensure brighter opportunities for its clients and communities.
Contact: Jesse Tron
Phone: +1 914 424 0299
Frequently Asked Questions
Who is Mencía Barreiros?
Mencía Barreiros is the newly appointed Head of Communications at JLL, responsible for leading its global communications strategy.
What is JLL known for?
JLL is a leading professional services firm focused on real estate and investment management, helping clients manage a variety of property types.
What are Barreiros' primary responsibilities?
Barreiros will lead the integrated communications strategy and oversee marketing operations to ensure alignment across all markets.
How long has Barreiros been with JLL?
Barreiros has spent over a decade at JLL, holding various leadership roles within the company.
What is JLL's mission?
JLL is dedicated to shaping the future of real estate for a better world, ensuring positive impacts for its clients and communities.
