New Accessories for iPhone 16, Built for Protection and the Planet
Matter Brands has introduced a fresh lineup of iPhone 16 accessories that pairs smart protection with a lighter touch on the planet. It’s a collection designed for people who want their devices safe and their choices to reflect their values. The range leans on durable design and earth-friendlier materials, aimed at anyone who cares about health, sustainability, and the small details that make a daily device feel better to use.
The Brands Behind the Lineup
Two names sit at the heart of this release: Gadget Guard and Atom Studios. Both reflect what Matter Brands stands for. Gadget Guard brings protection rooted in G-Form’s impact-absorbing know-how—gear that fits right in for people who spend time outdoors or simply expect their phone to keep up. Atom Studios, meanwhile, blends modern design with materials that tell a sustainability story, including recycled aluminum and wood fiber, without losing the clean, understated look you’d want to carry every day.
Made for Active Days, Early or Late
If you’re often on the move, Gadget Guard’s Reflector and Trek cases were made with you in mind. The Reflector case features a reflective panel for better visibility—handy for early runs, late rides, or just a walk at dusk when you want to be seen. The Trek case leans into an etched, outdoors-inspired pattern that nods to time spent on the trail. Both are built for reliable protection while keeping style in play, so you don’t have to swap cases when your day shifts from work to workout.
Screen Protection That Goes the Distance
For the display, the Glass Pro screen protector brings serious toughness. It’s rated to be ten times stronger than standard glass and helps guard against drops from up to 6.5 feet. It also filters blue light, which can help reduce eye strain during long stretches of scrolling, reading, or streaming. In short: a sturdier screen and a more comfortable view.
Sustainable Materials, Thoughtfully Chosen
Atom Studios adds a refined, eco-minded option with the Split case. It’s a dual-material design crafted from wood fiber and recycled aluminum—materials selected to lower impact without sacrificing fit or feel. The Split case comes in two calm, versatile colorways, Natural and Olive Green, making it easy to match your phone to your everyday carry without leaning on disposable trends.
Built with Purpose, Rooted in Place
Jason Ellis, CEO of Matter Brands, underscored the company’s intent: innovation with purpose. Every product is designed with care to minimize environmental impact while still delivering the performance you expect from premium tech accessories. The team’s connection to Utah’s landscapes is part of that mindset, a reminder to build tools that sit comfortably alongside the places people love.
Dave Raffone, President & CMO, pointed to the company’s heritage and how it’s evolved since 2009. From the beginning, Matter Brands has served tech-savvy adventurers—people who want more from their gear than a simple shell. That history shapes everything they make today, fueling a brand identity grounded in creativity, utility, and long-term thinking.
Pricing and Availability
The Gadget Guard Reflector and Trek cases are priced at $49.99, and the Glass Pro screen protector comes in at $59.99. Atom Studios’ Soft Snap products start at $39.99, reflecting the brand’s commitment to thoughtful materials and understated design. Across the lineup, you can expect styles you’ll want to carry and durability you won’t have to second-guess—day after day, errand to adventure.
About Matter Brands
Matter Brands builds premium accessories that help people feel more connected to their devices—and more responsible in how those devices are protected. The philosophy is simple: protect what matters. That means your phone, your wellbeing, and the environment we all share. By pairing considered design with responsible materials, Matter aims to create value for consumers, retailers, and the planet—together, not in trade-off.
Frequently Asked Questions
What did Matter Brands launch for iPhone 16?
Matter Brands introduced a new range of iPhone 16 accessories from Gadget Guard and Atom Studios, bringing together device protection and sustainability. Highlights include Gadget Guard’s Reflector and Trek cases, the Glass Pro screen protector, and Atom Studios’ Split case and Soft Snap products.
How does Gadget Guard protect my phone?
Gadget Guard taps into G-Form’s impact-absorbing technology, including Smartflex, to help cushion your device from bumps and drops. It’s protection designed for active days—built to handle movement without getting in your way.
Are Atom Studios’ cases actually eco-friendly?
Yes. Atom Studios centers its designs around materials like recycled aluminum and wood fiber. The Split case, for example, combines those materials in a dual-structure build aimed at reducing environmental impact while keeping a clean, modern look.
Where can I buy these accessories?
You can find them at gadgetguard.com, atomstudios.com, and select retailers, including Verizon locations.
What do the accessories cost?
Prices range from $39.99 to $59.99, depending on what you choose. As a guide, Soft Snap products start at $39.99, Reflector and Trek cases are $49.99, and the Glass Pro screen protector is $59.99.
