Marriott International's Luxury Group Celebrates Recognition
Luxury Group has made impressive strides in the hospitality industry, securing 30% of the newly awarded Five-Star honors in a recent year, which amounts to 11 new Five-Star distinctions.
Marriott International proudly acknowledges its Luxury Group for its outstanding achievements in the Forbes Travel Guide 2026 Star Awards. This group features some of the most prestigious hotel brands worldwide, such as The Ritz-Carlton, Ritz-Carlton Reserve, The Ritz-Carlton Yacht Collection, Bvlgari Hotels & Resorts, and more. In total, the Luxury Group received 397 recognitions across its hotels, spas, resorts, and restaurants. The Forbes Travel Guide Star Awards are regarded as the premier global rating system for luxury hospitality, emphasizing impeccable service and exceptional customer experience.
New Five-Star Distinctions in 2026
This year marked a pivotal moment for Marriott's Luxury Group, particularly for The Ritz-Carlton Yacht Collection. The luxury yacht Ilma, part of a strategic fleet expansion, has earned the distinction of being the world's first and only Five-Star cruise ship, showcasing the brand's dedication to luxurious ocean travel.
The Ritz-Carlton Reserve also received noteworthy recognition, as Saudi Arabia's Red Sea project welcomed the eco-friendly Nujuma, which features breathtaking overwater villas and beach accommodations. This reflects the brand's commitment to cultivating unique, ultra-luxurious experiences that redefine traditional notions of hospitality.
First-Time Awardees in the Luxury Segment
Marriott International's Luxury Group is thrilled to announce several first-time Five-Star accomplishments across its portfolio, including prestigious properties such as Bvlgari Hotel Tokyo, Grosvenor House, a Luxury Collection Hotel, Nikko, and The Ritz-Carlton Orlando, Grande Lakes. These accolades highlight the brand's extensive reach and influence in the luxury market.
Culinary and Wellness Excellence Recognized
In addition to exceptional accommodations, the Hospitality Group has also excelled in culinary and wellness experiences, with new Five-Star honors awarded to St. Regis Atlanta and its premier restaurant, Atlas. Furthermore, Lai Heen at The Ritz-Carlton, Macau has been celebrated for its culinary achievements, emphasizing the brand's focus on sustainability and quality.
The Thermal Spring Spa at HOTEL THE MITSUI Kyoto also joined the ranks of recognized wellness venues. Other outstanding spas include The Spa at The West Hollywood EDITION and The St. Regis Chicago Spa, showcasing the brands' commitment to enriching guest experiences across multiple dimensions.
Insights from Marriott International Leadership
"Recognition from Forbes Travel Guide is an extraordinary honor and one we value deeply," stated Tina Edmundson, President of Luxury at Marriott International. She further expressed pride in the teams who continuously strive to deliver personalized service, creating memorable moments for guests.
Amanda Frasier, President of Ratings at Forbes Travel Guide, highlighted Marriott's Luxury Group for dominating the 2026 awards list with 11 new Five-Star awards. This success is attributed to the group's proactive and authentic service delivery, establishing a strong identity and commitment to excellence.
A Look Ahead for Luxury Group
Marriott International's Luxury Group continues to expand its portfolio, driven by a vision of elevating the luxury experience for discerning travelers. As they emphasize carefully curated experiences, the Luxury Group seeks to meet the diverse interests of their guests — from opulent dining ventures to rejuvenating wellness retreats.
For information on Marriott International's award-winning properties and luxurious experiences, explore their website.
Frequently Asked Questions
What is the significance of the Forbes Travel Guide Star Awards?
The Forbes Travel Guide Star Awards are esteemed recognitions in the luxury travel sector, reflecting excellence and exceptional service in hospitality.
Which brands are included in Marriott's Luxury Group?
The Luxury Group includes high-end brands such as The Ritz-Carlton, Bvlgari Hotels & Resorts, St. Regis Hotels & Resorts, and JW Marriott.
What are some new Five-Star properties awarded in 2026?
Notable properties include Bvlgari Hotel Tokyo, Grosvenor House, and The Ritz-Carlton Orlando, among others.
How does Marriott ensure exceptional service?
Marriott emphasizes staff training and a commitment to individualized guest experiences, enabling a personalized approach to luxury service.
What types of experiences can guests expect from the Luxury Group?
Guests can indulge in premium accommodations, gourmet dining options, and wellness services, all curated to meet diverse needs and enhance overall travel experiences.