Mana Almajd's New Film Set for Festival Showcases
When the Shelves Hymn emerges as a significant short film produced through Film AlUla's AlUla Creates initiative. This poignant work is gearing up for screening at notable festivals, including the esteemed Saudi Film Festival and the Oscar-qualifying Alexandria International Short Film Festival.
Crafting a Personal Narrative
The film is co-written by Mana Almajd and Jade, with Almajd not only taking on the lead role but also serving as co-producer. The direction is helmed by Hanaa Saleh Alfassi, who leads a unique U.S.-based production company, Whiskers Hallow House. This heartfelt narrative revolves around a mother and son grappling with unspoken truths in the wake of the father's absence, a touching exploration of grief, silence, and the weight of emotional inheritance.
A Deeper Connection
Almajd reflected on the project's impact, saying, "This project holds deep personal significance for all involved. It addresses mental health in a subtle yet urgent manner. We're thrilled to showcase it at these festivals, marking just the beginning of more stories bridging Saudi and the U.S." This sentiment highlights her passion for creative collaboration and cultural interchange.
Continuing Festival Journeys
When the Shelves Hymn first made its debut at the Red Sea International Film Festival and has since continued to gain recognition across platforms. Its intergenerational storyline, crafted by a collaborative mother-daughter duo, previously earned accolades, including the Best TV Project award at the Red Sea Souk, leading to an invitation for a prominent Series Mania pitch.
Production and Creative Team
The film's production was led by Moayad Abu Alkhair, alongside contributions from Alwaleed Alsalhi through Millimeter Productions. The cast includes Ayman Samman, known for his roles in American Sniper and SWAT, while first-time actor Emad Amer makes his debut in a compelling performance. Almajd's portrayal resonates with an evocative intensity that defines the emotional core of the film.
Visual Storytelling
Renowned fashion designer Nicola Formichetti played a key role in establishing the film's visual identity through character-driven costumes that enhance its storytelling. His contributions help to solidify a unique style that adds depth to the film’s emotional journey.
International Support and Distribution
The film's success is supported by AlUla Creates' international mentorship program, which featured guidance from James Richardson, a co-founder of Vertigo Films. Additional support came from celebrated Saudi filmmaker Haifaa Al-Mansour, known for her impactful works.
Front Row Filmed Entertainment is managing distribution efforts, ensuring When the Shelves Hymn maintains its presence in both regional and international film festivals, paving the way for broader recognition.
Frequently Asked Questions
What is When the Shelves Hymn about?
When the Shelves Hymn explores themes of grief and emotional inheritance as a mother and son navigate their father's absence.
Who co-wrote the film?
The film was co-written by Mana Almajd and Jade, with Almajd also starring in it.
What festivals will the film be featured in?
The film is set to screen at the Saudi Film Festival and the Alexandria International Short Film Festival.
Who directed When the Shelves Hymn?
Hanaa Saleh Alfassi directed the short film and is the founder of Whiskers Hallow House.
What role did Nicola Formichetti play in the film?
Nicola Formichetti was responsible for the costume design, enhancing the film's visual style and character portrayal.
