Blue Marlin Partners and Trive Capital Acquire Mo' Bettahs
Blue Marlin Partners and Trive Capital have made a significant move in the restaurant investment sector by acquiring Mo' Bettahs Hawaiian Style Food. This innovative fast-casual dining brand is known for delivering an authentic Hawaiian plate lunch experience, and it has recently expanded with the support of its previous investors.
The Growth Journey of Mo' Bettahs
Founded in 2008 by Kimo and Kalani Mack, Mo' Bettahs has its roots in culinary traditions that the Mack brothers cherished while growing up in Hawaii. Over the years, the brand has successfully grown from a modest 6 locations to an impressive network of 56 stores across seven states. This remarkable growth is attributed to their commitment to quality and authentic Hawaiian food, which resonates well with customers.
A New Chapter in History
In 2017, the founders partnered with Savory Fund, an innovative private equity firm dedicated to elevating emerging restaurant brands. This collaboration allowed Mo' Bettahs to scale operations and enhance its market presence while staying true to its unique culinary roots. Andrew K. Smith, an executive at Savory Fund, expressed his deep appreciation for the culture that the Mack brothers built over the years.
Welcome New Partners
The acquisition by Blue Marlin Partners and Trive Capital marks an exciting new development for Mo' Bettahs. Both firms bring a wealth of expertise in enhancing business operations and facilitating growth. Peter Kirsch, founder of Blue Marlin Partners, shared his enthusiasm about supporting Mo' Bettahs' next phase of expansion, driven by the brand's established reputation and loyal customer base.
Fostering Community and Growth
As the brand moves forward, Kimo and Kalani Mack express gratitude toward Savory Fund for their guidance and support throughout their growth journey. They view the new partnership with Blue Marlin and Trive Capital as a significant opportunity to share their culinary vision and 'spread da aloha' across the mainland, making authentic Hawaiian fare available to a wider audience.
Exciting Future Ahead
Mo' Bettahs' sustained revenue growth and increasing loyalty base, which now stands at almost 500,000 subscribers, indicate a promising outlook. The revenue has surged by 178% over the past three years, and as this beloved brand enters a new chapter, fans can expect more locations, enhanced offerings, and an ever-deepening connection to the spirit of Hawaii.
Frequently Asked Questions
What are the main highlights of the acquisition?
The acquisition by Blue Marlin Partners and Trive Capital enables Mo' Bettahs to expand further while maintaining its authentic Hawaiian roots and cuisine.
When was Mo' Bettahs founded?
Mo' Bettahs was founded in 2008 by Kimo and Kalani Mack in Bountiful, Utah.
How many locations does Mo' Bettahs currently have?
Mo' Bettahs operates 56 locations across seven states, showcasing its large footprint in the fast-casual dining market.
Who were the previous investors before Blue Marlin and Trive Capital?
Savory Fund was the previous investor that helped Mo' Bettahs scale its operations significantly since 2017.
What does the future hold for Mo' Bettahs?
The future includes plans for further expansion, enhancing brand offerings, and solidifying its presence in the fast-casual restaurant sector while staying connected to its Hawaiian heritage.
