Wix Expands Share Repurchase Program by $200 Million

Wix Strengthens Shareholder Commitment with $200 Million Boost
Wix.com Ltd. (NASDAQ: WIX) has announced an exciting new chapter in its approach to enhancing shareholder value. The company has received authorization from its Board of Directors to increase its securities repurchase program by an impressive $200 million. This strategic move comes as part of Wix's ongoing commitment to create value for its shareholders while navigating the complexities of the market environment.
Details of the Share Repurchase Program
This latest increase builds on a previously authorized repurchase amount of $400 million, of which $100 million has already been utilized. With this new addition, the total potential available under this repurchase initiative could reach a noteworthy $500 million. Since transitioning into 2025, Wix has already repurchased $300 million of its ordinary shares, demonstrating a proactive approach to managing its capital and fostering investor confidence.
Implementation Methods for Repurchases
Under the guidelines of the authorized repurchase program, Wix's securities can be acquired through several methods, including open market transactions and privately negotiated deals. All purchases are structured to comply with U.S. securities laws and regulations. Additionally, the company may enter into compliance plans that facilitate the repurchase of its securities at advantageous times. However, it is crucial to note that this program does not obligate Wix to acquire any specific amount of securities, and can be temporarily suspended based on market conditions or strategic decisions by the Board.
Factors Influencing the Repurchase Decisions
The timing, quantity, and value of securities repurchased will depend on various factors, which include the market price of the company’s ordinary shares, the general state of the market, and availability of capital. Wix's financial performance, liquidity, and feedback from creditors will also play significant roles in shaping the execution of this program. The company is keenly aware of its responsibilities to its shareholders and is prepared to adapt its strategy in response to market dynamics.
Wix: Pioneering Digital Presence
Since its founding in 2006, Wix has carved out a niche as a leading global platform for building and managing a complete online presence. The platform caters to a diverse audience, from individual creators to large enterprises, by providing tools that enable users to effortlessly create websites with advanced design features and robust operational capabilities. With the integration of AI technology and a user-friendly interface, businesses of all sizes can successfully navigate the digital landscape and grow their brands online.
Support for Users and Future Innovations
Wix is committed to continuous innovation, enhancing its offerings to meet evolving user needs and market demands. The company's focus on advanced solutions, including AI-driven design capabilities and no-code application creation, underlines its goal of making sophisticated website building accessible to everyone. As Wix continues to evolve its platform, it aims to help users connect more effectively with their target audiences, thus driving not just sales, but also brand loyalty.
Media Relations and Contact Information
For further information about Wix or media inquiries, please reach out to the Media Relations team via email at PR@wix.com. As a rapidly growing service provider in the digital space, Wix is always open to discussing new opportunities and innovations that enhance the user experience.
Frequently Asked Questions
What is the purpose of Wix's share repurchase program?
The share repurchase program aims to enhance shareholder value by buying back shares, therefore reducing the total number of shares outstanding.
How much has Wix repurchased in total?
Wix has repurchased a total of $300 million in ordinary shares since the beginning of 2025.
What factors influence Wix's repurchase decisions?
Factors include market price, general market conditions, liquidity, and feedback from creditors.
When can repurchases under the new program begin?
Repurchases will begin once applicable Israeli law requirements are met.
What does Wix offer its users?
Wix offers a platform for creating, managing, and growing digital presence with advanced AI tools and no-code solutions, tailored for various types of users.
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