UPM Adhesive Materials Unveils Innovative Solutions at Labelexpo

Discovering Innovations at Labelexpo Europe

UPM Adhesive Materials, formerly known as UPM Raflatac, is all set to unveil remarkable innovations at the highly anticipated Labelexpo Europe. This year marks their first appearance under a new brand identity, showcasing their expertise in adhesive materials and a strong commitment to sustainability. UPM will be exhibiting a range of tailored solutions that cater to rising trends in logistics and consumer durables, designed to meet the evolving needs of their customers.

Innovative Solutions for Logistics

As the logistics industry transforms, driven by the increasing demands of e-commerce and sustainability initiatives, UPM Adhesive Materials is responding with newly developed products. Their latest offering is a removable label material specifically crafted for logistics applications. This new label material features fast and secure adhesion to various packaging materials while allowing for easy removal. This attribute not only facilitates circular packaging systems but also enhances the overall consumer experience by enabling efficient reshipment of parcels without the need for replacing the original packaging.

Consumer Durables Revolution

The brand is also introducing a simplified product selection guide aimed at tackling the unique requirements of the growing Consumer Durables segment. With modern appliances requiring multiple labels for identification, energy ratings, and promotional information, UPM’s innovative guide streamlines the selection process. It emphasizes sustainability through the use of solvent-free adhesives and PET PCR materials, aligning with current trends in energy-efficient household goods.

Highlighting Carbon Action and Recyclability

UPM Adhesive Materials will also showcase its Carbon Action solutions to assist customers in reducing their label materials' carbon footprint. By opting for bio-based raw materials and ensuring compatibility for recycling, UPM empowers companies to take significant strides toward sustainability. At the event, UPM experts will conduct interactive demonstrations covering innovative wash-off technology suitable for HDPE, glass, and PET containers. Visitors will gain insight into navigating sustainability regulations and concepts such as designing for recyclability across diverse packaging scenarios.

A Commitment to Elevating Performance

Sylwia Jurys, Vice President of Markets EMEIA at UPM Adhesive Materials, emphasizes the importance of selecting the right label materials, particularly in light of stringent Product Packaging and Waste Regulations (PPWR). UPM's focus on formulating label materials tailored to meet specific environmental conditions is essential for achieving optimal performance while supporting the broader sustainability objectives of their customers.

Engaging Experiences at the Stand

Attendees at Labelexpo Europe can anticipate a wealth of innovative solutions, including UPM’s premium label materials specifically designed for the wine and spirits industry. The UPM stand will offer engaging activities, such as interactive games aimed at testing knowledge about pharmaceutical and healthcare label material solutions. Furthermore, visitors can explore 'MyRaflatac', a user-friendly customer portal that facilitates smooth order management and offers real-time assistance.

Visit UPM at Labelexpo Europe

For those eager to learn more about UPM Adhesive Materials and how they can add value through cutting-edge label solutions, a visit to stand 3D29 at Labelexpo Europe is highly recommended. UPM’s commitment to excellence in adhesive materials is set to drive improvements in both technical performance and sustainability for their clients.

Frequently Asked Questions

What are the main innovations being showcased by UPM at Labelexpo?

UPM is unveiling a removable label material aimed at logistics, along with a user-friendly product selection guide for consumer durables.

How is UPM addressing sustainability in its products?

UPM focuses on reducing carbon footprints through bio-based raw materials, solvent-free adhesives, and compatibility for recycling.

Where can attendees find UPM at Labelexpo Europe?

Visitors can find UPM at stand 3D29 during the event to explore their innovative label solutions.

What unique features does the removable label material offer?

This material provides fast adhesion and can be easily removed, supporting circular packaging and enhancing consumer experience.

How can UPM's solutions improve consumer durables?

UPM’s solutions simplify product selection while promoting sustainability, aiding manufacturers in navigating the complexities of modern appliances.

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