Unlocking Creative Potential: JCDecaux at Cannes Lions
Unveiling Exciting Opportunities with JCDecaux
As the Cannes Lions International Festival of Creativity approaches, audiences worldwide are eager to witness firsthand the groundbreaking innovations in advertising. This esteemed event, renowned for showcasing creative brilliance, will feature **JCDecaux** as a pivotal player in the outdoor advertising arena.
The Avenue: A Hub of Creativity
From June 16 to 19, attendees will flock to **The Avenue**, a one-of-a-kind venue exclusively presented by **JCDecaux**. This venue serves as a vibrant space designed to immerse visitors in a world of creativity and innovation in advertising. The partnership with **VIOOH** and **Displayce** further enriches this experience, merging cutting-edge technology with advertising expertise.
Engaging and Insightful Programs
The four-day event promises a myriad of inspirational speaker sessions that gather insights from thought leaders across the marketing and communications landscape. Attendees can expect to learn not just from the presentations but also through networking opportunities that foster collaboration and idea-sharing among professionals.
Transforming Advertising Through Technology
With the evolution of advertising heavily intertwined with technological advancements, **VIOOH** is at the forefront of transforming outdoor advertising through programmatic capabilities. Meanwhile, **Displayce** offers unique solutions tailored to the intricate needs of media owners and advertisers alike. Their collaboration with **JCDecaux** signifies a commitment to drive more effective and data-driven advertising strategies.
An Experience to Remember
Visitors to **The Avenue** can indulge in delightful refreshments while immersed in a creative environment. Whether it’s enjoying a morning coffee or winding down with an aperitivo, this venue is designed to promote the exchange of fresh ideas and strategies.
Voices from the Industry
**Isabelle Schlumberger**, Executive Vice-President at JCDecaux, emphasizes the brand’s commitment to OOH advertising, stating, “We are proud to showcase the power of OOH and DOOH advertising. This event is not just about visibility; it's about forging memorable connections that translate ideas into actionable results.” Such insights are crucial in understanding how creativity linked with strategy can generate tangible success for brands.
Reserve Your Spot at The Avenue
As space is limited, it is crucial for attendees to register early to ensure participation in this exclusive event. This opportunity is not to be missed for those aiming to connect with top-notch advertising professionals and fellow innovators determined to redefine the landscape of outdoor advertising.
About JCDecaux and Its Impact
With a staggering annual revenue that highlights its leadership, **JCDecaux** stands out as the number one out-of-home media company globally, boasting a daily audience of approximately 850 million people spanning over 80 countries. The brand's influence is felt in multiple sectors, showcasing over 1 million advertising panels worldwide in urban settings, transport hubs, and beyond.
Environmental Responsibility
In addition to its advertising prowess, **JCDecaux** is committed to sustainability. The company has taken substantial steps towards carbon reduction, earning recognition from various sustainability tracking organizations. Being part of the Euronext Paris CAC® SBT 1.5° index reflects their dedication to a greener future.
A Celebration of Creativity
The Cannes Lions Festival is a celebration of creativity, where the advertising and communications industry converges. This year, attendees can expect an array of masterclasses, panel discussions, and award ceremonies that highlight outstanding work and inspire future innovations.
Frequently Asked Questions
What is 'The Avenue' at Cannes Lions?
'The Avenue' is a unique venue opened by JCDecaux, providing a space for creative discussions and networking during the Cannes Lions International Festival of Creativity.
When will the event at The Avenue take place?
The event will be held from June 16 to June 19, 2025, at The Avenue, showcasing innovative ideas in OOH advertising.
How can I participate in the Get Real event?
Interested participants can register early to secure their place at The Avenue, as spaces are limited.
Who are the partners collaborating with JCDecaux?
JCDecaux is partnering with VIOOH and Displayce to deliver high-quality insights and advancements in outdoor advertising throughout the festival.
What are the key figures for JCDecaux?
JCDecaux is recognized as the number one worldwide outdoor media company with over 1 million advertising panels, reaching millions of people daily across various countries.
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