Top Mobile Apps in APAC: App Store Leaders for May 2025

Overview of the Top Grossing Mobile Apps
Pixalate has provided valuable insights into the mobile app market in the Asia-Pacific region, showcasing the leading apps that have achieved significant revenue through programmatic advertising. This article dives into the highlights of the May 2025 APAC Top Grossing Mobile Apps Reports, emphasizing apps in major markets such as China, Japan, Singapore, India, and Australia.
Leading Apps in the APAC Region
China's Mobile App Scene
In China, the app '????? - ???' topped the Apple App Store, generating approximately $30,000 in estimated open programmatic ad revenue, while 'Craftsman: Building Craft' secured the leading position on the Google Play Store with around $12,000.
Japan's High Performers
Japan saw remarkable success with the app '???-?????????????????????????' leading the Apple App Store, generating an impressive $864,000. Meanwhile, on the Google Play Store, 'ToonBlast' ranked as the most popular app, raking in $395,000.
Singapore and its Mobile Growth
Singapore's top performers included 'imo-International Calls and Chat', which garnered $78,000 on the Google Play Store. On the Apple App Store, 'Sudoku.com' followed closely behind, achieving $42,000 in revenue.
India's Notable Apps
In India, 'OLX' was the leader on the Apple App Store with an estimated revenue of $177,000. Conversely, 'TeraBox' emerged as the top app on the Google Play Store, reaching approximately $590,000.
Australia's Mobile Highlights
Australia's app market was led by 'Spider Fighter 3: Action Game' on the Google Play Store, which brought in $107,000. The Apple App Store saw 'Weather Zone' take the lead with earnings of $74,000.
Analysis of Market Trends
Pixalate's data science team analyzed over 27 billion impressions across 6 million mobile apps, as well as 6,000 Connected TV (CTV) apps. This comprehensive research provides a clearer picture of the digital landscape, offering insights into the effectiveness of programmatic advertising across these platforms.
About Pixalate
Founded in 2012, Pixalate specializes in privacy compliance and ad fraud prevention, gaining trust among regulators and industry professionals. The company is known for its robust insights into the ad supply chain, with a focus on combating sophisticated invalid traffic (SIVT). To stay ahead in this competitive market, Pixalate continuously updates its technology and analytics to deliver top-notch insights to clients.
Frequently Asked Questions
What is Pixalate?
Pixalate is a global platform focused on privacy compliance and ad fraud detection, providing valuable data analytics for the digital media industry.
What are the top grossing apps in May 2025?
Some of the top-grossing apps include '????? - ???' in China, '???' in Japan, and 'OLX' in India.
How does Pixalate gather data on mobile apps?
Pixalate analyzes billions of programmatic ad impressions across various platforms to identify trends and insights within the mobile app ecosystem.
What methodologies does Pixalate employ for ad fraud prevention?
Pixalate utilizes proprietary technology to detect and prevent advanced ad fraud, ensuring that its clients receive accurate data and analytics.
How often does Pixalate release its reports?
Pixalate regularly publishes reports on top grossing mobile apps and CTV apps, providing insights based on extensive analysis of ad impressions and market trends.
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