Steadfast Direct Introduces Unique Multifamily Investment Access

Steadfast Direct Unveils a New Era in Multifamily Investment
In an exciting development for accredited investors, Steadfast Companies has officially launched Steadfast Direct, a groundbreaking platform focused on delivering institutional-quality multifamily investments directly to those qualified to participate. This innovative approach aims to open doors to lucrative real estate opportunities, providing a streamlined path for investors seeking solid returns.
Why Steadfast Direct Matters Now
The launch of Steadfast Direct comes at a pivotal moment in the real estate market. After a temporary pause in acquisitions from 2020 through 2023, Steadfast is now strategically targeting properties that offer significant value amidst a changing market landscape. This disciplined approach allows the company to identify and invest in properties available at attractive prices, resulting in strong investment returns for stakeholders.
Introducing Estraya Boerne: The First Investment Offering
The first opportunity presented through Steadfast Direct is Estraya Boerne, a premier 288-unit Class A multifamily community located north of San Antonio. This project is not only timely but also represents a smart investment given a variety of compelling features:
- Acquisition Below Replacement Cost: Estraya Boerne was acquired through a distressed sale, presenting a unique opportunity for investors looking to benefit from lower entry costs.
- Significant Occupancy Growth: The property’s occupancy rate has dramatically improved from 78% at the time of acquisition to over 95%, demonstrating successful stabilization efforts.
- Attractive Financing Terms: The investment features long-term fixed-rate financing secured through Freddie Mac at a competitive rate of 5.59%.
- Property Tax Benefits: With a 75-year Public Facility Corporation ground lease, investors benefit from a 100% property tax abatement, which translates to approximately $1 million in annual savings.
- Strong Sponsor Commitment: Steadfast has shown strong alignment with investors by contributing nearly 28% of the equity for this investment.
- Promising Returns: The investment is targeting a 6.5% priority cash yield and a net internal rate of return (IRR) of 13.96% over a five-year horizon, with an equity multiple of 1.80x.
Expert Insights from Steadfast Leadership
Rod Emery, the CEO of Steadfast Companies, shared insights into the firm’s investment philosophy: "Our investors count on us to know when to lean in and when to hold back. We waited when valuations no longer made sense. Today, the landscape is entirely different—distressed sellers, repriced assets, and a window of opportunity to buy well and build lasting value." Together with Bill Stoll, the company's Chief Investment Officer, they emphasize a commitment to providing structured opportunities that minimize risk while maximizing returns. In Stoll's words, "Estraya Boerne represents the type of opportunity we believe investors want today—stabilized, income-producing, and structured with risk mitigation at the forefront.”
Steadfast’s Proven Track Record
Founded in 1994, Steadfast has made a significant mark in the real estate sector, managing or acquiring more than 55,000 apartment units across 22 states and raising over $1.7 billion in equity capital. This history of reliable investment outcomes speaks volumes about the firm’s ability to navigate different economic cycles while yielding repeat participation from a vast network of investors.
Steadfast Direct represents the company’s dedicated efforts to maintain fiduciary responsibility while fostering strong investor relationships. This platform is instrumental in providing accredited investors the tools and opportunities necessary to access high-quality multifamily real estate investments.
About Steadfast Direct
As a direct-to-investor platform, Steadfast Direct promises to transform how accredited investors engage with multifamily investment opportunities. The platform not only prioritizes fiduciary alignment and sponsor co-investment but also adopts an education-first approach, ensuring investors are well-informed and equipped to succeed in the long term.
Frequently Asked Questions
What is Steadfast Direct?
Steadfast Direct is a new platform launched by Steadfast Companies, designed to connect accredited investors with institutional-quality multifamily investments.
What is the first investment offered by Steadfast Direct?
The first investment introduced through this platform is Estraya Boerne, a 288-unit Class A multifamily community located in Texas.
How does Steadfast ensure the alignment of interests?
Every investment features a sponsor co-investment of at least 10-20%, ensuring Steadfast's interests align with those of the investors.
What are the targeted returns for Estraya Boerne?
The targeted returns include a 6.5% cash yield, a 13.96% net IRR, and an equity multiple of 1.80x over a five-year hold.
What commitment does Steadfast have to investors?
Steadfast prioritizes fiduciary responsibility, focusing on preserving capital and generating durable income for investors.
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