Springbig Holdings Showcases Strong Financial Progress in 2025

Springbig Holdings' Overview
Springbig Holdings, Inc. (OTC Markets: SBIG) is redefining marketing technology with its innovative AI-powered solutions. This report highlights its financial performance for the second quarter of 2025, showcasing significant improvements in earnings and operational efficiency.
Highlights from Q2 2025
In the second quarter, Springbig achieved remarkable milestones:
- Achieved positive Adjusted EBITDA for the second consecutive quarter, increasing year-to-date Adjusted EBITDA to $0.6 million, up by $0.1 million year-on-year.
- Reported a 6% increase in revenue, totaling $5.8 million compared to the previous quarter.
- Generated cash flows from operations of $0.2 million, reflecting a remarkable improvement of $2.1 million compared to the same period last year.
CEO's Commentary
Jaret Christopher, the CEO and Chairman, commented on the company's progress: "Springbig's new leadership team is executing with urgency and discipline, leading to tangible results. Q2 demonstrated positive EBITDA momentum, an improved cash flow profile, and greater operational efficiency."
Financial Achievements
Springbig has continued to refine its operations to enhance profitability. The company emphasizes the importance of disciplined financial management while adhering to targeted cost reductions.
Financial Highlights
Springbig’s financial results for the second quarter and half-year include:
Second Quarter Financial Metrics
- Revenue: $5.8 million, compared to $6.4 million last year.
- Subscription revenue constituted 84% of total revenue at $4.9 million.
- Gross profit margin remained robust at 74%, translating to $4.3 million.
- Operating expenses grew by a modest 7% to $5.1 million.
Overall Financial Trends
For the first half of the year, Springbig reported:
- A total revenue of $11.4 million compared to $12.8 million in the same period last year.
- Continued focus on maintaining high gross profit margins, achieving 76% margin equivalent to $8.6 million in gross profit.
- Despite a net loss of $(1.9) million, there was an increase in Adjusted EBITDA to $0.6 million, marking solid operational progress.
Future Outlook for Springbig
Looking ahead, Springbig is optimistic about sustaining its growth trajectory. The company's focus remains on enhancing revenue quality while maximizing operational efficiency through strategic initiatives. These efforts aim to bolster Adjusted EBITDA and foster long-term value for shareholders.
Strategic Cost Management
Various cost-cutting measures have been implemented, notably renegotiating vendor contracts and securing more favorable lease terms. A new lease agreement has resulted in a $3.2 million reduction in future lease obligations, underscoring the company's commitment to maintaining financial discipline.
About Springbig
Springbig’s robust AI software platform provides customer loyalty and marketing automation solutions, positioning the company as a leader in the marketing technology space. By leveraging SMS marketing and customer engagement strategies, Springbig aids retail businesses in improving customer retention and driving revenue.
For further inquiries, feel free to reach out to:
Investor Relations Contact
Claire Bollettieri
VP of Investor Relations
ir@springbig.com
Frequently Asked Questions
What is Springbig Holdings' primary business model?
Springbig Holdings focuses on AI-powered marketing technology solutions specifically designed for the regulated industries.
How did Springbig perform financially in Q2 2025?
The company reported positive Adjusted EBITDA, increased revenue, and improved cash flows, marking a strong performance quarter.
What strategies is Springbig implementing for cost reductions?
Springbig has implemented targeted cost reductions by renegotiating vendor agreements and optimizing leases to enhance financial stability.
What percentage of Springbig's revenue comes from subscriptions?
In the last quarter, subscription revenue comprised 84% of total revenue, reflecting the company's strong reliance on its SaaS model.
What are Springbig's goals for the next financial year?
Springbig aims to sustain growth in Adjusted EBITDA and build a strong financial foundation to deliver long-term value to shareholders.
About The Author
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