Springbig Fortifies Leadership Team with Key Executive Additions

Springbig Strengthens Leadership Team for Growth
Springbig (OTCQB: SBIG), a recognized leader in marketing automation software and customer loyalty solutions, is excited to announce the onboarding of three experienced executives to its executive team. This move underscores the company's dedication to enhancing its growth potential and innovation as it expands its SaaS platform and services throughout North America.
Introduction of a Visionary CEO
In a significant shift, Jaret Christopher has been appointed as the new CEO & President of Springbig and has also joined its Board of Directors. With a rich background spanning over 25 years, Jaret is a distinguished technology entrepreneur who has successfully scaled several high-growth vertical SaaS companies. His experience includes successful exits to notable firms such as WM Technology and Ellie Mae, further establishing him as a valuable asset for Springbig's strategic direction. His expertise in areas like SaaS, AI, CRM, and MarTech positions Springbig for substantial growth ahead.
New Faces in Executive Positions
Chief Operating Officer's Impact
James Cabral steps into the role of Chief Operating Officer, bringing extensive experience in leading efficient go-to-market teams across various industries. His recent accomplishments at Warehouse Exchange demonstrate his capability in overseeing comprehensive operational aspects. In his previous positions, James played crucial roles that led to successful acquisitions, showcasing his ability to implement strategies that drive success and operational efficiency.
Financial Leadership with Depth
As the new Chief Financial Officer, Jason Moos carries with him over two decades of financial and operational expertise, succeeding Paul Sykes in the role. Jason has a noteworthy track record, including pivotal positions at Fleetworthy Solutions and SMS Assist, where he was instrumental in driving significant revenue growth. His CPA designation and extensive experience in M&A and financial strategy will undoubtedly serve Springbig well as it navigates its ambitious growth trajectory.
Enhancing Business Development Initiatives
David Schachter joins Springbig as Vice President of Business Development, enhancing the company's focus on customer acquisition and partnership strategies. As a successful entrepreneur, David’s decade-long experience in CRM and SaaS will bolster Springbig’s efforts to expand its reach. His established network within regulated industries will be invaluable as the company continues to broaden its footprint in the market.
Commitment to Innovation and Excellence
Jaret Christopher articulated the enthusiasm surrounding these new appointments by stating, “These hires reflect our ongoing commitment to building a world-class team capable of scaling Springbig to new heights. James, Jason, and David each bring exceptional leadership, deep industry expertise, and proven track records of success.” This sentiment highlights the organization's focus on fostering talent that aligns with its goal of delivering effective marketing solutions across regulated industries.
About Springbig
Springbig (OTCQB: SBIG) stands as a leading provider of comprehensive marketing solutions, customer loyalty programs, and advanced communication technology for retailers. Through its extensive suite of CRM and marketing automation tools, Springbig empowers businesses to enhance customer retention, stimulate revenue growth, and foster engagement in regulated markets. The strategic movements made within the leadership team aim to fortify Springbig’s capability to meet the rising demands of the evolving marketplace.
Contact Information
For inquiries, please reach out to Gabby Marazzi at gmarazzi@springbig.com.
Frequently Asked Questions
What recent changes have occurred in Springbig's leadership?
Springbig has appointed Jaret Christopher as CEO, along with James Cabral as COO and Jason Moos as CFO, enhancing its executive team.
What is Springbig's primary focus in the market?
The company focuses on providing marketing automation and customer loyalty solutions, particularly in regulated industries.
How does Springbig plan to grow with its new leaders?
The new executive team will drive strategic initiatives that promote growth, innovation, and improved operational efficiency.
What are the past successes of Jaret Christopher?
Jaret has successfully led several high-growth SaaS companies to lucrative exits, showcasing his expertise in scaling technology businesses.
How will David Schachter contribute to Springbig's strategy?
With his extensive experience in CRM and business development, David will bolster Springbig’s customer acquisition efforts and partnership strategies.
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