SERES Strong Growth Snapshot: Record Revenue and Profit in 2025

SERES Delivers Impressive Mid-Year Results for 2025
On August 29, SERES reported remarkable mid-year results for 2025, showcasing a strong performance across all key metrics. The company achieved operating revenue of CNY 62.4 billion, while net profit attributable to shareholders reached CNY 2.94 billion, reflecting an impressive 81% year-on-year growth. This notable increase indicates SERES' ongoing commitment to excellence and its ability to adapt to market demands.
Driving Growth Through Vehicle Innovation
This significant performance is bolstered by robust demand for premium smart electric vehicles under the AITO brand. Remarkable product quality and efficient delivery capabilities continue to drive market success. The versatile MF Platform enables swift model development, while the Super Factory ensures rapid production scaling.
Expanding the AITO Product Line
The AITO series strives to innovate continuously, introducing several new models this year, including the AITO 5 Ultra, the 2025 Edition AITO 9, and the AITO 8, all of which received an enthusiastic market response. As of August 2025, total deliveries of all AITO models surpassed 750,000 units, with the AITO 9 being a standout model, exceeding 220,000 units sold and becoming the top vehicle in the CNY 500,000 luxury car segment.
AITO's Leading Market Position
With the AITO 8 quickly rising as a bestseller—over 70,000 units delivered and holding the top position in the CNY 400,000 price segment for four consecutive months—the brand enjoys unprecedented popularity. Additionally, the Brand Development Confidence Index ranked AITO first, outpacing competitors in customer satisfaction metrics with an impressive Net Promoter Score (NPS) of 85.2 for the AITO 9.
Investment in R&D Fuels Technological Advances
A central tenet of SERES' growth strategy is its commitment to technological innovation. In the first half of 2025, SERES invested CNY 5.20 billion in research and development—a near 155% rise year-on-year. The R&D workforce has expanded to 6,984 individuals, representing 36% of the total company employees.
Revolutionary Safety Innovations
At the recent Shanghai Auto Show, SERES introduced an intelligent safety system characterized by a scenario-based approach, encompassing life protection and health care among its key features. This innovative framework sets a new standard within the automotive industry, ensuring user safety throughout the vehicle's lifecycle.
Brand Value and Market Confidence on the Rise
SERES' growth trajectory has not gone unnoticed in the industry. The company rose to 169th on the 2025 Fortune China 500 list, climbing an impressive 235 spots, marking it as the fastest-growing company on the list. Moreover, SERES ranked 92nd on the TopBrand 2025 China's Top 500 Brands list, boasting a brand value of CNY 175.52 billion, cementing its position among the industry giants.
Investor Confidence in Future Growth
Confidence from capital markets remains robust, with nearly 40 securities firms issuing 'Buy' ratings for SERES, projecting sustained growth throughout the latter half of the year. The company signifies a promising investment opportunity, driven by a potent combination of innovative products and strategic growth initiatives.
Frequently Asked Questions
What were SERES' reported revenues for the first half of 2025?
SERES reported operating revenues of CNY 62.4 billion for the first half of 2025.
How much did SERES invest in R&D in 2025?
The company invested CNY 5.20 billion in research and development, marking a significant increase of nearly 155% year-on-year.
Which AITO models are currently leading in sales?
The AITO 9 and AITO 8 are currently leading in sales, with the AITO 9 surpassing 220,000 units sold.
What recognition did SERES achieve recently in brand rankings?
SERES ranked 169th on the 2025 Fortune China 500 list and achieved 92nd on the TopBrand 2025 China's Top 500 Brands list.
How is investor sentiment surrounding SERES?
Investor sentiment is highly positive, with many securities firms issuing 'Buy' ratings, anticipating strong growth in the following months.
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