Señorita Partners with Salt Shed to Revolutionize Concert Experiences

Señorita Partners with Salt Shed to Offer Unique Beverages

Agrify Corporation has announced its role as the exclusive provider of hemp-derived THC beverages at the renowned Salt Shed, a celebrated music venue in Chicago. This collaboration signifies a notable advance in providing concertgoers with innovative and spirited beverage options.

Introducing Señorita: A Refreshing Alternative

Starting January 11, fans attending shows at the Salt Shed will be able to enjoy the exceptional THC Margarita beverage known as Señorita. This marks an exciting first for the venue, as it introduces hemp-derived THC drinks to enhance the live entertainment experience. Among the variety of flavors, the refreshing Mango Margarita will soon be available, alongside low-calorie options like Lime Jalapeño Margarita and Ranch Water.

The Vision Behind the Partnership

Ben Kovler, Chairman and Interim CEO of Agrify, expressed that the introduction of Señorita aligns perfectly with the growing consumer demand for alcohol alternatives. He emphasized the long-standing connection between music and cannabis as contributing factors to this new venture, aiming to create elevated experiences that resonate with audiences seeking hangover-free options.

Expanding Experiences at The Salt Shed

According to Victor David Giron, CFO of 16” on Center, there’s a rising trend among concertgoers favoring non-alcoholic options. He noted that launching Señorita at the Salt Shed enhances consumer choice and caters to the preferences of concertgoers, reinforcing the venue's commitment to offering diverse and unique experiences.

What to Expect at RISE at Salt Shed

At the upcoming retail space known as RISE at Salt Shed, visitors will discover a curated selection of best-in-class hemp-derived products, including Señorita. All products available at RISE are compliant with the Farm Bill and produced in certified facilities. They feature transparent labeling detailing ingredients, potency, and links to independent lab reports.

The Salt Shed: A Cultural Landmark

The Salt Shed is an innovative venue located in the historic Morton Salt complex, poised to redefine the concert-going experience. Featuring both indoor and outdoor stages, it has captured the hearts of over 600,000 music fans annually since its debut. The venue blends the excitement of live performances with food and retail options, presenting a festival-like atmosphere that enhances every event.

Agrify's Commitment to Quality

Agrify Corporation, known for its commitment to quality and innovation in the cannabis and hemp industries, focuses on delivering branded solutions that resonate with consumers. The Señorita brand, in particular, stands out by offering low-sugar, low-calorie beverages reminiscent of popular cocktails. These drinks are available at various notable retailers and reflect Agrify’s ambition to broaden its availability in premier locations.

Contact Information for Further Inquiries

For any questions or further details about Agrify and its exciting offerings, consumers can reach out to Agrify’s Investor Relations at IR@agrify.com or call (857) 256-8110. Additionally, partner firms and interested parties can contact Natalie Labriola regarding partnerships via email.

Frequently Asked Questions

What is the significance of Señorita's partnership with Salt Shed?

The partnership marks the first time hemp-derived THC beverages will be sold at the Salt Shed, enhancing the offering for concertgoers looking for alternatives to alcoholic drinks.

What flavors of Señorita will be available?

Señorita will offer a range of flavors including Mango Margarita, Lime Jalapeño Margarita, Paloma, and Ranch Water, all designed to provide a refreshing experience.

What is RISE at Salt Shed?

RISE at Salt Shed is a new retail space dedicated to offering high-quality hemp-derived products, including Señorita, in a compliant and transparent manner.

Who is the manufacturer behind Señorita?

Agrify Corporation is responsible for the development of Señorita, focusing on delivering innovative and high-quality cannabis beverages to the market.

How can I learn more about Agrify and its products?

For more information, individuals can visit Agrify's website or reach out through their contact details provided.

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