Roku Reaches Major Streaming Milestone with 90 Million Users
Roku Achieves 90 Million Streaming Households
Roku has celebrated a significant achievement by surpassing 90 million streaming households as the new year approaches. This milestone underscores Roku's dominance as the top-selling TV OS across North America, enhancing the way audiences interact with content.
Roku's Journey in Streaming
For over five years, Roku has led the market in streaming solutions, now found in nearly half of all broadband households in the U.S. This expansive footprint highlights not just Roku’s sales success, but also its role as a central player in the evolution of TV viewing.
Innovative Features and a Rich Viewing Experience
Throughout 2024, Roku marked significant anniversaries with its Roku TV program and the introduction of its first streaming device. The company’s commitment to an outstanding user experience is evident through its intuitive interface and advanced features, such as Backdrops and Roku Smart Picture, creating an exceptional viewing landscape.
Comprehensive Content Offerings
Roku offers remarkable value to its users with a diverse array of content, boasting over 500 free live channels and thousands of free-on-demand options. The Roku Channel has emerged as a top-tier streaming service in the U.S., showcasing incredible year-on-year growth, reflecting the shifting preferences of modern viewers.
The Business Backbone of Roku
Roku’s platform business integrates advertising and subscription services, providing unique promotional opportunities for advertisers. With innovative advertising features like Roku City, Roku continues to enrich the advertising landscape for both users and brands.
A Commitment to Excellence
Looking ahead, Roku remains dedicated to enhancing viewer engagement and delivering innovative solutions that resonate with audiences. By constantly evolving and adapting to changing viewer habits, Roku is poised to maintain its leadership position in the streaming industry.
Frequently Asked Questions
What is Roku’s latest achievement?
Roku has surpassed 90 million streaming households, marking a significant milestone for the company.
How long has Roku been the leading TV OS?
Roku has been the top-selling TV OS in the U.S., Canada, and Mexico for over five years, showcasing its market dominance.
What innovative features does Roku offer?
Roku provides features such as Backdrops and Roku Smart Picture, enhancing the viewing experience for users by offering seamless navigation and visual quality improvements.
How many free live channels does Roku offer?
Roku boasts over 500 free live channels, providing users with extensive content options across various genres.
What is The Roku Channel?
The Roku Channel is a leading streaming service that features a mix of free and premium content, and it’s a top 10 streaming service in the U.S.
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