Indeed, all of the back to back share issuances and reverse splits are killing off the shareholders but actually the main issue is liquidity. Even with the long term price declines, the current 2 cent price still does not account for all of the reverse splits. The last few trades were for a couple hundred dollars and if my calculations are right, according to the current HKD to USD exchange rate, the DGTLF should have a current price of over a nickel, not 2 cents. The lack of liquidity is the problem with the stock, if it traded more regularly then the price would make sense. Even after the last 1 for 5 reverse split, the price is still between 1 and 2 cents. Even assuming a 1 cent share price pre-split, it should be at about 5 cents but its still too low at 2 cents. Its just entirely unknown. To the companys credit, the do have two USA ecig patents now and a rather large balance sheet because of all of the capital fund raising, though because of how thin the Hang Seng market is as well, the stock is still trading at the price it was at before the last split so down about 99% here.