--------STKO DUE DILIGENCE (PART ONE)

New Post Public Reply Private Reply Replies (1) Message Board

Feb 26, 2012 at 11:04 PM

--------STKO DUE DILIGENCE (PART ONE) FEB,19,2012------------

Note: Part Two will focus on SS,FINs,and Questions needed to be addressed:

STKO-ANTHUS LIFE-STKO

Profile Data
SIC - Industry Classification 2040 - Grain Mill Products
Business Status Development Stage Company a/o May 17, 2007
Incorporated In: NV, USA
Year of Inc. 1997
Employees 3 a/o

Overview of Anthus Life

Main Focus and Revenue Producer (2/19/12) is their NATURAL PLUS ENERGY Bar.
-They come in 8 Flavors
-Are All Natural Ingredients, the whole product line has 3-8 ingredients.
-Geared towards those on the go, health fanatics, and athletes
-12 Bars for 16.63 or 1.39/Bar. Excellent Price Point given competitors (i.e. Power Bars, Kashi Bars, Special K, etc.)
-Gluten, Wheat, Dairy Free

Outlets where Natural Plus Energy Is Sold:

E-Commerce Outlets:

DRUGSTORE.COM http://www.drugstore.com/products/prod.asp?pi...tid=284556

ANTHUS WEBSITE
http://www.naturalplusenergy.com/Natural_Plus...Store.html

ALICE.COM
http://alice.com/

Brick and Mortar Outlets:

NATIONWIDE RETAILER WITH 500+ LOCATIONS (Name not yet known)
PR Link: http://finance.yahoo.com/news/Stakool-Anthus-...5.html?x=0

Excerpt from PR: This chain of nearly 500 stores caters to family, women and children with a wide array of quality lifestyle products. They are expanding their offering of smaller ticket items that match and complement their standard of quality.
-----Annual Revs from this 1 Contract Will be $500,000 Annually

35 NICHE AND BOTIQUE SHOPS (Names listed below)
PR Link: http://finance.yahoo.com/news/Stakool-Anthus-...8.html?x=0

Good Earth Health Foods, Michell's Harvest Foods Pure Health Foods, Asta Health,
Go Raw Café, Vegas Hot Yoga & Pilates, Gold Coast Nutrition, Goodman Building Supply, Garden Gate Specialties, Don's Markets, Perry's Deli, College Book Store, Inc., The Cheese House, Exotic Tan, Naturway Natural Foods, Satori Tea Co., Only ZE, The Health Food Center, Mikawaya, Definition Fitness, Crimson Canyon Chiropractic Browns Gymnastics, Healthy Planet, Leading Food Distribution, Boulder Running Co

RED ROCK RESORT AND CASINO (LAS VEGAS)
PR Link: http://finance.yahoo.com/news/Stakool-Anthus-...8.html?x=0

Excerpt from PR: The resort has added the Company's Natural plus Energy™ product line as an option to their Healthy Break menu, allowing their event coordinators the ability to integrate a fixed price healthy snack break for corporate clientele wishing to promote healthy habits.

Links to CEO Peter Hellwig:

http://www.ceocfointerviews.com/interviews/ST...kool11.htm Dec 23, 2011 Ceo

http://www.thegreenbaron.com/Webcasts.htm Feb 6. 2011 Green Baron

Celebrity Spokesperson (Shannon Miller)

The Most Decorated American Gymnast SHANNON MILLER
-She was part of the "Magnificent 7" The first US Womens team to win Gold
-Won 5 medals at 92' Olympics. Gold in 96' on Balance Beam
-Miller is a 2 time Hall of Famer that came onto the Anthus Life team after she discovered the bars at a local store in FL
-Miller has been extremely active since coming on board in OCT 11' and is the companies biggest marketing asset as she is internationally known and respected.

The Following DD is Based On Excerpts From CEO/CFO Website Interview:
http://www.ceocfointerviews.com/interviews/ST...kool11.htm
-------Interview Conducted Dec 23, 2011--------------

Other Products that will be implemented during 2012:

Some of these non-food products will include (but not be limited to) medical devices for the management of health concerns, topical lotions/creams/rubs for the topical management of skin and muscle issues, as well as more advanced nutraceuticals.

New Products to Come:
Within the next year, we would like to launch an additional two to four, and there after introduce maybe three to five new products per year, and incubate those into a number of different retail ready brand

Hint of the Next Product:
For instance, the next product that we will bring to market, will piggy back off of what we have begun to build around the Natural Plus Energy product. The healthy snack market is a very good market to operate in as there is so much demand for products that are good for you but still capable of meeting the “on-the-go need”. In fact, the next product will probably even augment the growth of the Natural Plus Energy product line. Really though, it is a combination of product development around products that are ready to go to market and have a significant amount of demand associated with them; and, two, what products and technologies we have at-the-ready through our internal resources and external partners.

Other Endorsements and Spokespeople?
We may even bring onboard additional endorsements and spokespeople dependent upon the requirements of future product introductions

Hint to big PR Campaign during Olympics.
we are also entering 2012 which is an Olympic year, and Shannon Miller was a summer Olympic athlete. There are a number of things that could be done with that.

Looks like Hellwig is Looking to get these products rolling and have STKO Sold!!!
Interestingly if you look at what has been going in the food market, and it will continue to be pervasive in the natural and organic market, it’s very similar to what occurred in the pharmaceutical industry – all the large players’ R&D budgets are now becoming their M&A budgets. If we do our jobs right by successfully incubating retail brands, the larger players will benefit by acquiring already successful brands and having the capability to mainstream them further.

Rogue One Inc (ROAG) Stock Research Links

ROAG Board Company Profile Buy Rating Time & Sales News Filings Financials

Newer

Older

Scroll down for more posts ▼

Top 10 Most Recent News Articles

Red Banyan Earns Top Honors in Florida for 2026

Red Banyan: A Powerhouse in Reputation Management Boy, have you ever watched a company rise through the ranks almost like a caffeine kick on a drowsy morning? That's Red Banyan for you. This outfit, right out of Fort Lauderdale, snagged the '2026 Best of Florida' award as the cream of the crop in the Business Consulting Firms category. It’s like taking home an Oscar in...

TGI Fridays Unveils New 3 For All Menu Options

Hedging Bets on New Dining Strategies Oh, the restaurant battlefield—where one day you're the toast of the town, and the next, you're hustling to keep those seats filled. TGI Fridays, a name as synonymous with casual eats as long as I’ve been in this game, is rolling the dice with a new offering dubbed '3 For All.' Doesn't sound like your average meal deal either....

American Savings Bank IPO Hits NYSE: $129M Raised

A Big Day for American Savings Bank Buckled up yet? Because American Savings Bank has just shot onto the NYSE, raising a hefty $129 million. A solid start, I’d say, for a Honolulu-based outfit that now struts around with a valuation tipping beyond $1.03 billion. That’s what you get when you price more than eight million shares at $16 a pop. NYSE:ASBH is the new kid on...

Jacob Walthour to Be Honored for Economic Leadership

The Honoring of Leadership That Goes Beyond Business In a world where financial influence often feels like it funnels into the same familiar pockets, the news of Jacob Walthour Jr.'s upcoming recognition feels like a fresh breeze of change. The Alpha Phi Alpha's Alpha Alpha Lambda Chapter is rolling out the red carpet at its Centennial Gala for Walthour, throwing him into...

NOAA Taps ICEYE US for Game-Changing SAR Satellite Data

The Strategic Move to SAR Data Imagine this: You’re in the thick of a hurricane, where visibility goes out the window, and traditional satellite data chokes under the crushing weight of clouds and nightfall. That's the precise chaos ICEYE US is cutting through with its Synthetic Aperture Radar (SAR) technology. The latest scuttlebutt is that NOAA's getting cozy with...

Ransoms and Mega-Losses Surge in Cyber Claims Study

Cyber Costs Skyrocket in Latest Study NetDiligence’s 2026 Cyber Claims Study isn't just another report—it’s a wake-up call. The numbers paint a stark picture: cyber incidents are burning deeper holes in pockets, and no one's immune. Whether you're a scrappy SME or a lumbering corporate giant, this report puts a magnifying glass to the chilling reality of cyber...

Solar Fencing Revolutionizes North Texas Homes

Fences Go Solar: Welcome to the Future Land of fences and sunshine, North Texas is about to see a game changer in home improvement. Southwest Fence & Deck is rolling out the red carpet as an Authorized SOL Fence Installation Partner, putting solar power right in your backyard. Yeah, there have been sparks of innovation in plenty of fields, but who expected fences to join...

WellLink Advisory Board Eyes Future of Healthcare Innovation

Strategic Collaboration for Healthcare Evolution Ready to shake things up in healthcare, WellLink is setting the stage with its brand new Advisory Board. This move isn’t just about having fancy titles sitting around a conference table — it's about grabbing onto the future with both hands and figuring out just what the heck the healthcare industry needs next....

Medicare Competitive Bidding May Slash Jobs, Access

Medicare's New Program: Potential Knockout Punch? Today, we dive into Medicare's latest shake-up that might just be the unseen wrecking ball swinging toward thousands of jobs and small businesses in the healthcare sector. Two years from now, starting January 2028, the Competitive Bidding Program is set to reroute the entire landscape for suppliers of key medical products...

Koogler's Sale to ALL4: A Game-Changer for the Southeast

A Strategic Alignment Unfolds in Environmental Engineering Ever notice how those industry shifts often sneak up on you, only to leave a mark that's hard to ignore? That's exactly what's playing out with Koogler & Associates' recent hookup with ALL4 LLC. Set aside that coffee, this one's too important to miss if you've got a stake in the environmental consulting game or...