The last transaction price of any stock is that price that someone has bought or sold a stock share for. I have heard is said somewhere that "NO ONE BUYS A STOCK THAT IS GOING DOWN". The deal is quite simple if someone buys 100 shares of stock at $30.00 and sells the same 100 shares for $8.50 they have accomplished two goals. They have driven the share price down and stopped you from buying shares. The end result is the fact that the chump change they have lost in these two transactions puts them firmly in control of your mind. Why am I not concerned about a falling share price ?? Because when the time is right it makes shares cheaper. Not for long however. Those short on this stock do not have that many to throw around. There were a few sold and they have them to play with. They will never get mine. They want to give you nothing for your shares and they want them desperately. They can not raise the bid because PEOPLE BUY A STOCK WHEN THE SHARE PRICE IS GOING UP. You know the drill. Hold what you own. When you get around to selling them make sure they are begging for your shares.