A combination of the both could prove extremely useful. Problem with social media alone is it doesn't help unless your name is household quality. Sure, Apple and the such can get away with it because everyone is following the latest update to their iphone,

It may come together in due time. I will jump back in to OODH when I see the market responding. As a general rule liquidity is a must for me to be a part of a company. In today's market, the bubble could pop at any moment leaving no way out, so it's nice to know I can safely exit if/when it does decide the bears are out of hibernation.