Louis Anton Cheif Operatin Officer HIDC

Louis has over 18 years of experience in Direct Marketing, including the design and  optimization of advertising campaigns, sales forces, and call centers.

As a founding partner of TechnoScout, he was part of a team that pioneered web based sales channels along with traditional marketing strategies that supercharge the early stages of emerging product life cycles, turning great ideas into successful brands. The company grew to over 300 employees and over $75 million in annual gross sales.

Prior to joining TechnoScout, Louis led the team at Exxon Co, USA that redefined the interfaces between all wholesale and retail marketing systems. He increased reliability by 1000% and automated 60 functions in the process.

Louis earned an MBA with honors from The University of Texas at Austin and graduated at the top of his class and earned the Sord Scholar Award. He also earned a BS in Business Finance at Virginia Commonwealth University.