POWER PLAYERS/ Diversity
Mark Cuban says ‘good businesses’ embrace diversity: ‘The loss of DEI-phobic companies is my gain’
Published Fri, Jan 5 20241:44 PM EST

Mark Cuban says smart businesses embrace diversity, equity and inclusion. That’s a stance at odds with some recent high-profile skepticism of the organizational framework from fellow billionaires Elon Musk and Bill Ackman.

“Let me help you out and give my thoughts on DEI,” Cuban told Musk on X, formerly known as Twitter, on Wednesday. “Good businesses look where others don’t to find the employees that will put your business in the best possible position to succeed.”

“I take it as a given that there are people of various races, ethnicities, orientation, etc. that are regularly excluded from hiring consideration,” the 65-year-old billionaire added. “By extending our hiring search to include them, we can find people that are more qualified.

“The loss of DEI-phobic companies is my gain.”