Quite a few stories these days on Livestream Shopping. Many more now than I saw last year. Keep in mind Meta, Instagram and others gave up on it (i.e. failed) because it was 'too hard', where TikTok really struggled early on and are now achieving success.

If you were a large company that wanted to get in on it, but didn't want to go through years of trials and tribulations, what would you do?

Is Livestream Shopping the Next Selling Frontier? - Dec 20, 2023

https://www.theinspiredhomeshow.com/blog/is-l...-frontier/


Everything You Need to Know About Live Shopping on TikTok - Last Updated: December 20th, 2023
https://influencermarketinghub.com/live-shopping-tiktok/