Post Chrismas holiday, I believe Market can promote themed events pretty much every day of the year. Here s just the first 5 days of January. Everyday could be tons of livestreams as this continues to expand.

January 1
New Year’s Day
National Bloody Mary Day
National First Foot Day
National Hangover Day
Polar Bear Swim Day
Black Eyed Pea Day
Apple Gifting Day
Commitment Day
Copyright Law Day
Ellis Island Day
Public Domain Day
World Day of Peace

January 2
National Buffet Day
National Cream Puff Day
National Personal Trainer Day
National Science Fiction Day
Run it up the Flagpole Day
55 Mile Per Hour Speed Limit Day
Happy Mew Year For Cats Day
National Motivation and Inspiration Day
Swiss Cheese Day
World Introvert Day

January 3
National Chocolate Covered Cherry Day
National Drinking Straw Day
National Fruitcake Toss Day (sometimes listed as the first Sat. in December)
National Write to Congress Day
Festival of Sleep Day
Humiliation Day
J.R.R Tolkien Day
Women Rock! Day

January 4
National Missouri Day
National Spaghetti Day
National Trivia Day
Pop Music Chart Day
World Hypnotism Day
Dimpled Chad Day
Free Flower Basket Day
Tom Thumb Day

January 5
National Bird Day
National Screenwriter’s Day
National Whipped Cream Day
National Keto Day

https://alwaystheholidays.com/national-days-of-january/