What wasn't said is whether Coresight was inviting all the brands they have a relationship with or would it be the existing brands Verb has. I think maybe the former.

Either way, then is a tremendous showcase and validation to have Coresight choose Verb.

Says here it will be more than 20 brands...

https://1010shoppingfestival.com/

If you look at the bottom of this link...

https://1010shoppingfestival.com/retailers-charities/

You'll see that CommentSold and Smartzer and GhostRetail were just sponsors last year so it was probably Fireworks all along as the tech vendor.

Likely with this announcement more brands will be interested in signing up in general.

But wait, there is more...

I was also thinking, given Coresight reach and depth, this would generate a TON of press...

Yup, nailed that 'thinking' with an actual link to back it up.

Just look at all the press...

https://1010shoppingfestival.com/press/

Train is leaving the station in...

26 Days 1 Hour 51 Minutes and 26 Seconds