A good article with some marketing statistics that helps to put the video marketing move into perspective. Verb is well positioned to benefit with a product unlike any other.

"Video marketing trends are becoming increasingly important to overall marketing strategies. In 2021, 86% of businesses indicated that they were using video as a marketing tool. To boot, 93% of them say it’s a critical part of their strategy."

"Research has found that 84% of consumers have been convinced to buy a product after watching a video, and they’re twice as likely to share videos than other types of online content".

https://marketinginsidergroup.com/content-mar...rends/amp/