$DATI Monte Cahn, Executive Managing Director of Dot Hip Hop, LLC, remarked, "I am more than excited and thrilled to be a part of Dot Hip Hop! Having a top-level domain like .HipHop will provide tens of millions of individuals, along with small to large corporations with online identity and digital branding solutions that meet the needs of the entire global hip-hop community. In addition, we intend to make the latest technologies available to complement .HipHop domains; including blockchain and ENS integration."

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