$DATI Dot Hip Hop, LLC intends to leverage the ever-growing popularity of hip-hop while lowering the standard wholesale registration price by 80%, and aggressively marketing directly to potential end-users, which include DJs & MCs, songwriters & musicians, creative writers, digital artists & NFT creators, dance studios & dancers, recording studios, music labels, the fashion & apparel industry, promoters, events, marketing agencies, activists, fans, and more.

"Domain registries that have invested in marketing directly to end-users have been the most successful in the last few years," said Scott Pruitt, CMO of Dot Hip Hop, LLC. "This simple strategy of end-user outreach and lower prices combined with the enormous growth of hip-hop as a worldwide cultural and economic force, make us extremely optimistic about the future of our company."

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