I'm going to be honest, I don't think they're focusing much on the hempd brand. In the grand scheme of things, I don't believe it's going to be or is a huge source of revenue for them. There were some great ideas in the brand but they have not put much effort in terms of marketing the product, and the beverage industry is a tough and uphill battle.
To me, RMHB is better behind the scenes. Creating business opportunities where they aren't the name on the label, if that makes sense. As in the Mexico deal where they can create the product but not have to promote it. I'm hoping with this new shift in management they are focusing on what they are actually good at and putting their energies in that direction.
I do think that the Eagle Spirit water has a lot of potential though. I think that was a good business opportunity they found. It's just too bad that it hasn't really gained traction -- but that's marketing again in another difficult industry.