$BTIM Being on a boat has always meant freedom, exclusivity and adventure. Driven by social media that inspires to get out onto the water, a growing number of next generation, digital savvy GenX & Y of much more diverse ethnicities join the large number of existing boaters.

This boating boom isn’t just because it’s a safe, socially-distanced activity. Recent shifts in demographics and culture are proving this trend is actually here to stay!

The new generation of first-time boaters requires guidance and confidence, as well as low cost gateways to the boating lifestyle. Boatim empowers not only sales, but soon also rental and charter options and will attract first time boaters through its growing social community.