I agree, I keep thinking about PPSI...to me, those aspects (the pharmacy-based ones e.g. teledoc, PPSI, etc) are the real moneymakers. The Rxbiomemedies is important, but it's a product category, not a service. Service is where money is really being made, and where true social change, IF it's made available to people who have been deprived of services before, will be made as well. And back on the JHB story, I do believe that JHB *and* Doc will make the history books. Both of their stories are so compelling and are based in doing *good* for all people.