Draging the line for 'Shoppable Video' with a date range of a week on Google this evening

This came up...

Adelphic Inks First-to-Market Integration with Clinch Enabling New Shoppable Video Ad Solutions For Brands As Ecommerce Sales Rise

https://www.businesswire.com/news/home/202012...Sales-Rise

So you need Adelphic, Clinch and Viant’s Total Graph

Go watch the video here and let me know what you think...

https://clinch.co/creative-automation-tools/

Seems complicated, eh

But they are just creating ads

I really struggled to find shoppable videos

I really don't' like websites when they don't really show you plain and simple what they do

The closest I came was a Nike one

To buy what was in the video you had to swipe up

https://clinch.co/e-commerce/

I guess that is better than having to throw your phone against the wall?

That is not a shoppable video

Browsing these to websites will make your head hurt

They are really about ads and DCO

https://www.makethunder.com/what-is-dynamic-c...ation-dco/

Not a shoppable videos unless going outside the video qualifies

Kind of like walking in a store and seeing a TV with a video

Yeah, that is shoppable...

Just walk around Sears