Investors might want to take a look at this as a CCO is not widely known

The Rise of the Chief Content Officer in Non-Media Companies

https://www.russellreynolds.com/en/Insights/t...0links.pdf

Typically, if you hire a COO it's because you are going after consumers

Up until now, VERB has largely been a Business to Business company often referred to as B2B

I believe that is about to change and the 'new division' may be Business to Consumer often referred to as B2C

Just a hunch

Direct Sales vertical has give VERB a tremendous user base that would take years to get in the B2B world normally

The medical vertical will significantly add to that has their sales force can be quite large

You can do quite well as a B2B company. Just asked Salesforce.

They are not a B2C company

But what if Verb also becomes a B2C company?

C would give you massive potential

Just ask TikTok, Instagram, etc.

You could argue what is the definition of C

If a Consumer is selling something, isn't that a Business?

End the end, isn't everyone selling something?

Whether you are looking for a job, meeting someone new, telling your partner how you need to buy a new grill, etc.