When Rory first talked about MyTagg, he also talked about how much LinkedIn was worth.

Much later he hired Chad Thomas who helped to build My Space or something like that.

I've always thought he was thinking about building a platform for Verb. This would give them a "community" much like Facebook and Youtube.

Don't know if that was his intention, but I think it would be huge.

Of course, it's not like they don't have anything to do...