(Total Views: 411)
Posted On: 01/16/2020 9:18:43 AM
Post# of 32973
The point you make about Learn's potential to drive growth in both users and customers, and thus revenue, is perfect.
EXPONENTIAL becomes a key word, as does RETENTION
...and they tell two friends, and they tell two friends, and so on, and so on...
The other key is there are multiple, and I mean MULTIPLE, points along the way for Verb to capture revenue. From development and use of the app, from sampling, from the widgets, from in-app purchases, and they all also become potential customers of Verb's new products. So if a customer passes on using the sampling feature, there is potential they can make up that lost revenue from in-app purchases or something else.
As the Direct Sales companies who are customers of Verb's continue to succeed and outpace others in terms of growth, I would imagine there will be a whole host of those that aren't customers starting to evaluate the OPPORTUNITY COST of not having their own app, and Learn in conjunction.
LIVE and LEARN
EXPONENTIAL becomes a key word, as does RETENTION
...and they tell two friends, and they tell two friends, and so on, and so on...
The other key is there are multiple, and I mean MULTIPLE, points along the way for Verb to capture revenue. From development and use of the app, from sampling, from the widgets, from in-app purchases, and they all also become potential customers of Verb's new products. So if a customer passes on using the sampling feature, there is potential they can make up that lost revenue from in-app purchases or something else.
As the Direct Sales companies who are customers of Verb's continue to succeed and outpace others in terms of growth, I would imagine there will be a whole host of those that aren't customers starting to evaluate the OPPORTUNITY COST of not having their own app, and Learn in conjunction.
LIVE and LEARN
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