If you are talking about the app rating reviews, I would think few users care to be honest. They would know as I've listened to calls where McKinley and others are guest speakers or do training. A lot of people are on some of these calls.

When you were talking about buying stock, the in app purchasing popped into my head. Not that you could sell stock that way, but the things you can sell will be interesting.

In my post yesterday I didn't go into a lot of detail about learn and the in app purchasing, but plan to at some point. The industry is changing and soon. VERB is leading the way.