According to Forbes, the gifting market represents a growing retail opportunity-and not just during the traditional holiday season. Gifters tend to divide their budget into two categories: gifts bought for holidays with Christmas being the most important occasion, followed by Mother's Day and Valentine's Day; and other gifting occasions, like birthdays, anniversaries and weddings, which occur anytime throughout the year. Gifting is also a powerful opportunity for retailers, as it represents an opportunity to engage with two customers at once: the giver and the receiver.

Gift shoppers can now enjoy a new, streamlined gifting experience at urbanjuve.com. When a product is added to their cart, they will see the option to "Add Gift Wrap," before they complete their purchase. Additionally, they have the opportunity to ship their purchase directly to the recipient-and with Urban Juve's partnership with ParcelPal (PTNYF), customers in some cities can enjoy same-day shipping, or even shopping within the hour.

"The gifting market is a thriving, year-round opportunity for Urban Juve. With this new functionality, we're catering directly to gift shoppers, and creating the potential to increase our revenue as a result." says Penny Green, CEO of Yield Growth. "We know already from customer feedback that people want to share Urban Juve products with their loved ones, and now it's that much easier for them to give the gift of true rejuvenation."