In May 2019, Mexico Federal Commission have legalized the manufacturing of cannabis based food, beverages, and supplements, which has offered a lucrative opportunity for the CBD infused beverage manufacturers. The demand for CBD based beverages is increasing rapidly, and various leading manufacturers have entered the Mexico market to attend to the growing demand. For instance, in November 2018, Rocky Mountain High Brand sold its product through RCH Grupo’s subsidiary in Mexico. Similarly, Green Lotus acquired CBD Life for the distribution of CBD beverages in the country. Moreover, major market players in Mexico are Constellation Brands, Inc. and California Drink, and these companies have a strong distribution network.

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