It will be interesting to see what kind of story or avoidance Berman falls back on for the much touted, dangled for months, evaporated "blockbuster" private label deal.

The rhetoric and wordplay has become so transparent. "Investors "should" see ads this week."

Should.

If you are trying to build a business, and a major player is pumping out advertising for your product, wouldn't you link to / share / and direct everyone you can towards said advertisements for exposure?

When you apply even a basic level of logic to the things going on here, the entire story falls apart.