Just a thought. It has been raised the question before, whether the advertising of the PL company will come to Super Bowl.

Steve has pretty much said that everything will come together next week.

From time to time the advertisement could be finished and start.
Could it be that Steve knows that this ad will start next week or today at the Super Bowl?

That would be great, of course. I am very excited about what Steve will be presenting next week.
Opinions on this?
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HEXAGON - "the perfect storm"