Here's what I am seeing...

3 trademarks were registered recently. I know that for a fact.

It looks like they were bought. Likely for a low dollar amount from people sitting on them. That is my speculation.

Is this part of the new branding? I think it is.

I also see new companies adding to the 500K+ total.

I'll let the company announce all that when ready. Will be more of a surprise.

Imagine. With the direct sales, they could announce a deal every week if they wanted to and these are not small deals.