"With respect our application and how it can be utilized in social media and the ability for people to post right out of the application on to social media we filed a patent for that recently so that now the videos and the interactivity in those videos will play natively in the feeds on Facebook, Twitter, Linkedin and others coming.

Since you haven't see it yet, you don't really understand yet, the implications of that and the value that brings to the company. Again, that will become the defacto standard for how people want to post marketing and sales related ads on those sites.

Why, if you are going to post anything there wouldn't you want it to be interactive where people can click on it and not leave the application. Not leave that social media platform?"

Playing natively is game changing. Twitter, Facebook and Linkedin would prefer people not leave their site and have a vested interest in that. Being able to easily create and post a interactive video in a minute will create a ton of buzz.

What are the other social media platforms coming?
Got the 3 top dogs, how many more are coming?
Would their name be used in a PR?
Would one of them ever co market that ability?
Would one of them actual integrate it into their site?
What percentage of videos will be interactive a year from now? 3 years? 5 years?
The popup boxes on youtube are annoying. Why wouldn't you prefer a button in the video?
Why was the update posted on Vimeo?

@12:30
https://vimeo.com/307810146